essay about question below

Anonymous
timer Asked: Jun 26th, 2018
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Question description

Find 4 broadcast ads on YouTube or another online source that you find to be very creative. In a 2-4 page essay, describe what you find to be creative about these ads. 100 Points.

Your essay should:

-Explain what you find creative, and why you think that approach works for the product/brand.

-How to the elements of the ad (casting, music, sound effects, writing, camera angles, lighting, etc.) contribute to the creativity?

-Who do you think that the target audience for each ad is? Would it be effective for other targets? Why or why not?

-Would you make any changes to the ad if you were the creative director?

-Provide a reference page at the end (doesn't factor into page count) with links to the ads so that I can view them, too.

Be mindful of proper spelling, grammar, and writing style.

Tutor Answer

Lessermaster
School: UCLA

Attached.

Running Head: CREATIVITY IN BROADCAST ADS

Creativity in Broadcast Ads
Name
Course
Tutor
Date

1

CREATIVITY IN BROADCAST ADS

2

The Google ‘Year in Search' ad establishes a connection with its audiences to a point of
forgetting that it's an advertisement. The creativity in the ad is the use the daily situations that
people hear or experience to appeal and get the attention of audiences. Inspiration is an effective
tool to induce people to engage and share. The writing and casting are inspirational and appeals
to the emotions of the audiences while the music and sound effects create a sense of hope in the
audiences' minds which establishes a desire to engage Google search brand to get such
information. The use of numerous stories that remind people of their pasts that shaped their
present unity shows the ability and reliability of Google to provide us with all kinds of
information. This ad is targeting both the existing consumers of Google search brand and new
customers. I would try and incorporate memorie...

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Anonymous
Outstanding Job!!!!

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