In Defense of Advertising – A Social Perspective

timer Asked: Jun 26th, 2018
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Question description

Read “In Defense of Advertising: A Social Perspective” by, Barbara J. Phillips

Phillips cites criticisms that advertising is harmful to society, yet contends that the overarching question should be: What are the social effects of Advertising?

After reading the article, answer all the following questions:

  1. Does advertising elevate consumption over other social values?
  2. Does the use of goods satisfy social needs?
  3. Is advertising successful because of a general dissatisfaction with one’s life?
  4. Is Capitalism the real culprit of items 1-3 above?

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School: University of Virginia

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