Pillow Project

timer Asked: Jul 5th, 2018
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18 to 20 pages

PowerPoint + speaking notes + Visuals

The final project should primarily be a consulting service to a small and medium size firm going abroad for market development. This project must be a thorough strategic analysis and action plan for a business venture (e.g., a relatively new product or service) expanding into a foreign countrymarket. In the selection of a country market, emerging economies are preferable. The venture can be an existing or imaginary one, but the firm possesses key entrepreneurial attributes such as innovation, proactiveness, and risk-taking for growth.

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School: UCLA

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