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As you develop a research proposal, you must consider the ethical issues related to it.Determine the ethical considerations related to the research question you developed in Week 1.Consider the seven main principles of ethical research introduced in this week's learning activity, Research Ethics Guidance:Social and clinical valueScientific validityFair subject selectionFavorable risk-benefit ratioIndependent reviewInformed consentRespect for potential and enrolled subjectsSummarize the ethical issues related to your topic in one of the following formats:18- to 20-slide presentation15- to 20-minute oral presentation875-word paperAnother format approved by your instructorCite at least one peer-reviewed and one evidence-based resource in APA format.Submit your assignment.ResourcesCenter for Writing ExcellenceReference and Citation GeneratorGrammar and Writing GuidesLearning Team ToolkitCopyright 2018 by University of Phoenix. All rights reserved.

Refer to the "Evaluating Data Quality" learning activity.Imagine that you are a marketing specialist at a media company. Over the past few years, you have been researching how TV viewers use mobile phones and other devices while watching TV. You want to find out as much as you can about what other researchers, experts, and commentators say about trends in this area as you prepare a strategy brief for your executive team. Specifically, you want to know how TV viewers use mobile phones, tablets, and other mobile devices while watching sports events. You have collected a variety of information, and now you want to evaluate the strength of these sources in terms of relevance and expertise for your research problem.Select three sources of research from the provided list that you would use in preparing a strategy for your team. White paper about TVArticle about TwitterScholarly journal articleA newspaper articleA blog postA bookWall Street Journal articleA Wikipedia postA journal articleWhite paperDiscuss in 525 to 700 words the pros and cons of each source, as well as why the three selected sources of research are the best three to use to develop your strategy.