1000-1200 words APA Format

For this Individual Project, you will use the research you conducted for your Unit 3 discussion on advantages and disadvantages of social media, focusing on written communication

Using your research to support your claims, discuss whether social media improves or damages communication.

Unit 4 Individual Project Template, complete the following for this assignment:

1. Introduction: In the first paragraph, state your thesis and provide a summary of your main topics discussing how social media impacts communication. You should consider both the potential positive and negative impact social media engagement can have professionally.
2. Body: In 3-4 paragraphs, discuss your main topics on how social media impacts communication and how its use can positively or negatively impact you professionally. You should include both perspectives in your essay, and support your claims with research (using the information from the 4 articles you chose for Unit 3, ensuring that there is at least one APA style in-text citation for each of those 4 articles throughout your essay).
3. Conclusion: In the final paragraph, conclude your essay by summarizing your main topics.
4. References page: Create a references page following APA formatting to list all references used in this essay. You should have a minimum of 4 references, at least 2 of which must have come from the CTU Library. For help with formatting your references page, check out the Introductory APA Writing Style Guide.

Be sure to remove the instructions from the template prior to submission.

Please upload as a Word document to the Submit Assignments area of the Unit 4 Individual Project.

Below is my Unit three paper that needs to be used

Re:Unit 3 - Discussion Board

Student Name

Unit #3 discussion Board Social Media

Professor A

07/20/2018

Social Media

Section 1: References and Summaries

Chopra, K. (2013, September 17). The effects of social media on how we speak and write. Social Media Today. Retrieved from https://www.socialmediatoday.com/content/effects-s...

In this article, Chopra argues that social media has changed the approach to communication among the audience, primarily due to some of the necessities for improvement in such communication. For instance, the limit to a number of characters applicable to using the social platforms necessitated the development of a shorthand approach to written communication, which also manifests itself in the contemporary approach to sending short messages. Ultimately, Chopra indicates that social media has significantly changed communication, both verbal and non-verbal, some of which has been at the detriment of appropriate written communication.

Leung, D., Law, R., Van Hoof, H., & Buhalis, D. (2013). Social media in tourism and hospitality: A literature review. Journal of Travel & Tourism Marketing, 30(1-2), 3-22.

According to this study, consumers of social media information are significantly influenced by making particular decisions, which has ultimately influenced the professional use of the social media platforms. Consequently, businesses in the hospitality industry strive to make professional use of the platforms to the extent of influencing their audience into using their businesses for their travel and leisure activities. Social media has positively impacted the ability of businesses to interact with consumers.

Hermida, A., Fletcher, F., Korell, D., & Logan, D. (2012). Share, like, recommend: Decoding the social media news consumer. Journalism Studies, 13(5-6), 815-824.

According to the research herein, consumers base their decisions on various purchases of the information available on social media about the different products. Ultimately, this has influenced the approach by different producers in which case they make an effort to employ professionals who would provide the necessary oversight of information about the various companies posted on the social media platforms. Therefore, social media has provided employment opportunities within various firms in addition to the ability of various consumers to make appropriate decisions on various products based on information from people who have in the past used the said products.

Best, P., Manktelow, R., & Taylor, B. (2014). Online communication, social media, and adolescent wellbeing: A systematic narrative review. Children and Youth Services Review, 41, 27-36.

In this case, the scholars determined that social media is an effective platform for communication about issues people experience, which could serve as an ideal source of insight on, among others, health-related issues. In addition to offering health assistance within the confines of clinics and hospitals, healthcare professionals could offer the same services on the social media platforms, based on the information therein available. With many of the young generation being enthusiastic users of social media, it serves as an appropriate way of reaching the population within the said niche and offering services as appropriate.

Section 2: Social Media Advantage and Disadvantage Summary

Social media has increased access to information, in which case it is relatively hard to make a decision without consulting opinions from other people who have used the product or services and expressed their opinions on the social platforms. Ultimately, it becomes easy to access the highest quality services and products with more ease than would have been the case if such information would have been available. Consequently, most modern consumers base their decisions on the information reviews available on social media platforms, which ultimately increases the satisfaction derived from the said purchases. Social media has provided a source of a professional overview of various products before making a decision to purchase a particular product or service.

On the other hand, the use of social media has been detrimental to appropriate expression in the form of written communication. In some cases, errors in written communication result from the influence of social media use. While formal communication requires that one elaborates on various concepts, social media communication occurs in various contexts, which makes elaboration unnecessary. Ultimately, it becomes a challenge to express self as appropriately as possible in professional writing.

The following grading criteria will be used to assess your essay: