Attached.

EEC COMPANY'S BALANCED SCORECARD

SLIDE 1

EEC COMPANY'S BALANCED SCORECARD
Name:
Institution affiliation:
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Slide 2
Introduction
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The main aim of an organization is to maximize profit.

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For objectives to be achieved, an organization must be responsive in solving
problems, addressing concerns of workers, and responding to the customer
concerns.

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Coordination and proper communication are required among workers and
managers to facilitate the functions of an organization.

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A balanced scorecard can be used as a performance measuring tool to ensure
that various duties are executed within an organization.

The aim of any organization is to maximize profits in the current market. With everincreasing competition and selectivity of customers, organizations must be creative and
innovative in launching or trading products. They must be responsive to addressing
challenges and must adjust to modern changes like adopting modern technology. They
must also address the concerns of consumers so as to achieve its goals. In order for any
organization to achieve its objectives, it must execute mandated duties as planned.
Teamwork is required as it entails several workers and managers to work together in
implementing laid down objectives. Proper communication is required. Various
information must be collected, analyzed and acted upon in order to identify problems and
solve them at early stages. For instance, what employees require in order to execute their
duties must be availed in time to ensure that the work schedule is obeyed. In the
competitive world, customers are very selective. They need to be listened to and their

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concerns addressed otherwise they may be lured by other rivals in the same market. A
balanced scorecard can be used as a performance measuring tool to ensure that various
duties are executed within an organization.

SLIDE 3

Definition of a Balanced Scorecard
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A balanced scorecard is a performance measuring tool that is utilized in
management so as to identify and improve various duties within an organization.

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Was first introduced by Dr. Robert Kaplan Dr. David Norton.

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It was first published in 1992 in a Harvard Business Review article

A balanced scorecard is a performance measuring tool that is utilized in
management so as to identify and improve various duties within an organization. The
balanced scorecard was first introduced by accounting academic Dr. Robert Kaplan and
business executive and theorist Dr. David Norton (Kaplan & Norton, n.d.). It was first
published in 1992 in a Harvard Business Review article. A sore card is intended to
reinforce behavior or code of conduct by separating four parts that need to be scrutinized.
The four areas include learning and growth, customers, business processes, and finance
(Creelman & Makhijani, 2005). At first, it entailed only the financial element as most
organizations focused on profit alone. The scorecard advocates that the management of
the organization should view the organization from the four perspectives by collecting

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data, analyzing it, develop metrics and gauge its performance based on the four. The
balanced scorecard plays a role in aligning the vision, mission and its strategic objectives
of an organization with its daily operational activities. As a result, resources are channeled
towards required and necessary activities.

The scorecard will be used as a metric tool that will be used to assess the benefits
of the imple...