Business Admin Capstone Powerpoint assignment

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timer Asked: Aug 29th, 2018
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Question Description

In this assignment, you are to use the same corporation you selected and focused on for Assignments 1, 2, and 3. I have attached those assignment to this post.

PLEASE FOLLOW THE TEMPLATE THAT IS ATTACHED ALSO

Consider the corporation you have selected to use in your first three assignments. Identify one of the firm’s major competitors that you would consider working for.

Research the corporation on its own Website, the public filings on the Securities and Exchange Commission EDGAR database (http://www.sec.gov/edgar.shtml), in the University's online databases, and any other sources you can find. The annual report will often provide insights that can help address some of these questions.

You will do a 15 minutes presentation to the Board of Directors of the corporation. Develop an eight to twelve slide PowerPoint presentation with speaker notes or record a video based upon Assignments 1 through 4. You may choose to compare your chosen corporation to a major competitor with whom you would like to work. You will make recommendations to the Board of Directors based upon your analysis and decision on why the corporation remains or is not a good fit for you.

Determine the impact of the company’s mission, vision, and primary stakeholders on its overall success as a competitive employer in the industry.

Create a SWOT analysis for the company to determine its major strengths, weaknesses, opportunities, and threats.

Based on the SWOT analysis, outline a strategy for the company to capitalize on its strengths and opportunities, and minimize its weaknesses and threats.

Discuss the various levels and types of strategies the firm may use to maximize its competitiveness and profitability.

Outline a communications plan the company could use to make the strategies you recommend above known to all stakeholders.

Develop an executive level Power Point presentation with 8 -12 slides with speaker notes and appropriate graphics or professional video.

Assess efforts by this corporation to be a responsible (ethical) corporate citizen and determine the impact these efforts (or lack thereof) have on the company’s bottom line. Provide specific examples to support your response.

Use at least four (4) quality references. Note: Wikipedia and other Websites do not quality as academic resources.

References must be submitted on a Works Cited page using APA format.

The specific course learning outcomes associated with this assignment are:

  • Determine ways in which the vision, mission, and stakeholders of a firm impact that firm’s overall success.
  • Identify how the six segments of the general environment affect an industry and its firms.
  • Identify the five forces of competition.
  • Analyze the external environment for opportunities and threats that impact the firm.
  • Analyze the internal environment of a company for strengths and weaknesses that impact the firm’s competitiveness.
  • Identify various levels and types of strategy in a firm.
  • Assess the ethical implications related to strategic decisions.
  • Predict ways in which corporate governance will affect strategic decisions.
  • Assess the relationship between strategy and organizational structure.
  • Use technology and information resources to research issues in business administration.
  • Write clearly and concisely about business administration using proper writing mechanics.

Grading for this assignment will be based on answer quality, logic / organization of the paper, and language and writing skills, using the following rubric.

Unformatted Attachment Preview

ASSIGNMENT 4 INSIGHTS 1 In this assignment, you are to use the same corporation you selected and focused on for Assignments 1, 2, and 3. Consider the corporation you have selected to use in your first three assignments. Identify one of the firm’s major competitors that you would consider working for. Research the corporation on its own Website, the public filings on the Securities and Exchange Commission EDGAR database (http://www.sec.gov/edgar.shtml), in the University's online databases, and any other sources you can find. The annual report will often provide insights that can help address some of these questions. Develop an executive level Power Point presentation with 8 -12 slides with speaker notes and appropriate graphics or professional video. You will do a 15 minutes presentation to the Board of Directors of the corporation. Based upon Assignments 1 through 4 - develop an eight to twelve slide PowerPoint presentation with speaker notes or record a video. Each slide should include your research/citations as noted below. The following order is suggested. Note that each slide should include some text and/or graphics….but don’t overdo it. Put the content required in the Speakers Notes or Video. If more slides are needed, feel free to expand them as required to accommodate your information. SLIDE 1: In the Speakers Notes or Video: Introduce the firm you selected for Assignments 1, 2, and 3. Provide its industry, background, history, competitors, etc. SLIDE 2: In the Speakers Notes or Video: Determine the impact of the company’s mission, vision, and primary stakeholders on its overall success as a competitive employer in the industry. SLIDE 3: In the Speakers Notes or Video: Create a SWOT analysis for the company to determine its major strengths, weaknesses, opportunities, and threats. SLIDE 4: In the Speakers Notes or Video: Based on the SWOT analysis, outline a strategy for the company to capitalize on its strengths and opportunities, and minimize its weaknesses and threats. SLIDE 5: In the Speakers Notes or Video: Discuss the various levels and types of strategies the firm may use to maximize its competitiveness and profitability. SLIDE 6: ASSIGNMENT 4 INSIGHTS In the Speakers Notes or Video: Outline a communications plan the company could use to make the strategies you recommend above known to all stakeholders. SLIDE 7: In the Speakers Notes or Video: Assess efforts by this corporation to be a responsible (ethical) corporate citizen and determine the impact these efforts (or lack thereof) have on the company’s bottom line. Provide specific examples to support your response….this will require external research on your choses firm. SLIDE 8: In the Speakers Notes or Video: You will make recommendations to the Board of Directors based upon your analysis and decision on why the corporation remains or is not a good fit for you. To help with this, consolidate all of the information studied in the previous 10 weeks in the Learn, Discussions, and Assignments. Apply that learning now – explain why you would (or would not) want to continue working at this firm based on a business case. Avoid opinion and feelings – you your business learning from this course to make a business case for working (or not working) there. Remember, you are presenting to the Board of Directors who need to hear from you as a business consultant. SLIDE 9: Works Cited Use at least four (4) quality references, one of which should be the course textbook: Hitt, M. A., Ireland, R. D., & Hoskisson, R. E. (2013). Strategic management: Concepts and cases: Competiveness and globalization (10th ed.). Mason, OH: South-Western Cengage Learning. Note: Wikipedia and other Websites do not quality as academic resources. References must be submitted on a Works Cited page (Slide) using APA format. The specific course learning outcomes associated with this assignment are as follows…be sure each item is covered somewhere in your Speakers Notes or Video: • • • • Determine ways in which the vision, mission, and stakeholders of a firm impact that firm’s overall success. Identify how the six segments of the general environment affect an industry and its firms. Identify the five forces of competition. Analyze the external environment for opportunities and threats that impact the firm. 2 ASSIGNMENT 4 INSIGHTS • • • • • 3 Analyze the internal environment of a company for strengths and weaknesses that impact the firm’s competitiveness. Identify various levels and types of strategy in a firm. Assess the ethical implications related to strategic decisions. Predict ways in which corporate governance will affect strategic decisions. Assess the relationship between strategy and organizational structure. Use technology and information resources to research issues in business administration. Write clearly and concisely about business administration using proper writing mechanics. Grading for this assignment will be based on answer quality, logic / organization of the paper, and language and writing skills, using the following rubric. Grading for this assignment will be based on answer quality, logic / organization of the paper, and language and writing skills, using the following rubric. Points: 200 Criteria Assignment 4: Capstone Unacceptable Below 60% F Meets Minimum Expectations Fair Proficient Exemplary 70-79% C 80-89% B 90-100% A 60-69% D 1. Create a SWOT analysis for the company to determine its major strengths, weaknesses, opportunities, and threats. Did not submit or incompletely created a SWOT analysis for the company to determine its major strengths, weaknesses, opportunities, and threats. Insufficiently created a SWOT analysis for the company to determine its major strengths, weaknesses, opportunities, and threats. Partially created a SWOT analysis for the company to determine its major strengths, weaknesses, opportunities, and threats. Satisfactorily created a SWOT analysis for the company to determine its major strengths, weaknesses, opportunities, and threats. Thoroughly created a SWOT analysis for the company to determine its major strengths, weaknesses, opportunities, and threats. Did not submit or incompletely outlined a strategy for the company to capitalize on its strengths and opportunities, and minimize its weaknesses and threats. Insufficiently outlined a strategy for the company to capitalize on its strengths and opportunities, and minimize its weaknesses and threats. Partially outlined a strategy for the company to capitalize on its strengths and opportunities, and minimize its weaknesses and threats. Satisfactorily outlined a strategy for the company to capitalize on its strengths and opportunities, and minimize its weaknesses and threats. Thoroughly outlined a strategy for the company to capitalize on its strengths and opportunities, and minimize its weaknesses and threats. Weight: 10% 2. Based on the SWOT analysis, outline a strategy for the company to capitalize on its strengths and opportunities, and minimize its weaknesses and threats. Weight: 10% ASSIGNMENT 4 INSIGHTS 3. Discuss the various levels and types of strategies the firm may use to maximize its competitiveness and profitability. Weight: 10% 4. Outline a communications plan the company could use to make the strategies you recommend above known to all stakeholders. Weight: 10% 5. Assess efforts by this corporation to be a responsible (ethical) corporate citizen and determine the impact these efforts (or lack thereof) have on the company's bottom line. Provide specific examples to support your response. Weight: 10% 6. Develop an executive level Power Point presentation with 8 -12 slides with speaker notes and appropriate graphics or professional video. 4 Did not submit or incompletely discussed the various levels and types of strategies the firm may use to maximize its competitiveness and profitability. Insufficiently discussed the various levels and types of strategies the firm may use to maximize its competitiveness and profitability. Partially discussed the various levels and types of strategies the firm may use to maximize its competitiveness and profitability. Satisfactorily discussed the various levels and types of strategies the firm may use to maximize its competitiveness and profitability. Thoroughly discussed the various levels and types of strategies the firm may use to maximize its competitiveness and profitability. Did not submit or incompletely outlined a communications plan the company could use to make the strategies you recommend above known to all stakeholders. Insufficiently outlined a communications plan the company could use to make the strategies you recommend above known to all stakeholders. Partially outlined a communications plan the company could use to make the strategies you recommend above known to all stakeholders. Satisfactorily outlined a communications plan the company could use to make the strategies you recommend above known to all stakeholders. Thoroughly outlined a communications plan the company could use to make the strategies you recommend above known to all stakeholders. Did not submit or incompletely assessed efforts by this corporation to be a responsible (ethical) corporate citizen and incompletely determined the impact these efforts (or lack thereof) have on the company's bottom line. Did not provide specific examples to support your response. Insufficiently assessed efforts by this corporation to be a responsible (ethical) corporate citizen and incompletely determined the impact these efforts (or lack thereof) have on the company's bottom line. Did not provide specific examples to support your response. Partially assessed efforts by this corporation to be a responsible (ethical) corporate citizen and incompletely determined the impact these efforts (or lack thereof) have on the company's bottom line. Did not provide specific examples to support your response. Satisfactorily assessed efforts by this corporation to be a responsible (ethical) corporate citizen and incompletely determined the impact these efforts (or lack thereof) have on the company's bottom line. Did not provide specific examples to support your response. Thoroughly assessed efforts by this corporation to be a responsible (ethical) corporate citizen and incompletely determined the impact these efforts (or lack thereof) have on the company's bottom line. Did not provide specific examples to support your response. Did not meet the presentation requirements of length (8 to 12 slides with speaker notes or video). Insufficient presentation at executive level (minimum slides, no speaker notes, or video). Partial presentation at executive level with incomplete speaker notes and graphics or video. Satisfactorily presented an executive level presentation with speaker notes, graphics or video. Thoroughly presented an executive level presentation with speaker notes, graphics or video. ASSIGNMENT 4 INSIGHTS 5 Weight: 35% 7. 3 references Weight: 5% 8. Clarity, writing mechanics, and formatting requirements Weight: 10% No references provided Does not meet the required number of references; all references poor quality choices. Does not meet the required number of references; some references poor quality choices. Meets number of required references; all references high quality choices. Exceeds number of required references; all references high quality choices. More than 8 errors present 7-8 errors present 5-6 errors present 3-4 errors present 0-2 errors present Running head: WEEK 8 ASSIGNMENT 3 1 Week 8 Assignment 3 Torreah Martin Strayer University BUS499 Business Administration Capstone Dr. Keller August 25, 2018 WEEK 8 ASSIGNMENT 3 2 Week 8 Assignment 3 The choice of both business and corporate strategies in an organization is essential because the decision sets the tone for long-term sustainability and success or failure. Effective identification of both business and corporate strategies needs an organization to understand the kind of competition it faces in its industry and marketplace in general (Hitt, Ireland & Hoskisson, 2013). Once a corporation has identified the type of strategies that it can use, then it can move to build a successful organization. These strategies include corporate, business, mergers and acquisitions, and international among others. Microsoft Corporation is one of the leading technology firms in the world that has grown based on its business and corporate level strategies which have given it a competitive edge and success. Recent activities at the Seattle headquartered technology giant demonstrate that the company has focused on the use of practical business level and corporate level strategies that include innovation, cost leadership and product differentiation that allows it to offer products and affordable pricing to different market segments (Lopez, 2016). In this assignment, the paper discusses Microsoft Corporation’s strategies that have enabled it to attain its competitive advantage. The paper also analyzes the organization’s competitive environment to ascertain its most crucial competitor and makes a comparison of their strategies based on market cycles. Business-Level Strategies Business level strategies enable a firm to maximize its operations and profits. Business level strategies aim at offering value that appeal to customers while ascertaining that they are WEEK 8 ASSIGNMENT 3 3 cost-effective. A business-level strategy determines the kind of customers that an organization serves, the variety of products or service that meet the needs of the targeted customers, and how the organization keeps its customers satisfied (Hitt et al., 2013). Therefore, a business strategy allows a firm to achieve a competitive advantage through its exploitation of core competencies in developing products for markets. Customers and customers relationships are at the heart of a business strategy; both in the short and long-term profitability. Microsoft Corporation’s business strategy is anchored on its international expansion through broad product differentiation (Microsoft Corporation, 2018). Microsoft is driven through its technological differentiation by developing products that meet the needs of different customers in different international market segments. Innovation is at the heart of the technological differentiation that Microsoft pursues to attain its competitive edge in the marketplace (Lopez, 2016). The American technology giant's business strategy focuses on driving and expanding its innovation to achieve market excellence. Product differentiation allows the firm to leverage its innovative workforce to develop advanced products and services that it offers at cost-effective prices to the consumers. Further, the firm's broad differentiation strategy is focused on three aspects that include expansion through mergers and acquisitions, developing innovative products through “cloud-first, mobile-first” approach where the firm places much emphasis on its cloud customer segment today than before. Microsoft has used this approach to renew and projects to get over $20 billion in annual revenue from commercial cloud clients by the end of 2018 (Microsoft Corporation, 2018). Microsoft also relies on acquisitions and mergers to expand its business by gaining new capabilities, value provision for customers, and product variety. Some of its recent acquisitions WEEK 8 ASSIGNMENT 3 4 include Nokia’s devices and services business, Minecraft gaming franchise, and LinkedIn that it acquired at $ 26.2 million (Pressman, 2018). Further, Microsoft focuses on providing augmented and virtual reality to enhance its customers’ experience, education, and automotive design. Broad differentiation allows Microsoft customers to get value and cost-effective pricing on innovative products to attain its long-term sustainability in the marketplace (Lopez, 2016). Microsoft offers unique products based on their features. For instance, its software products are designed specifically for business organizations, and different market segments. Individuals and organizations purchase the firm’s products allowing it to build a competitive advantage and attract a large customer base across different market segments in the world. The business strategy adopted by the technology giant will enable it to meet its mission and vision statements that focus on attaining a global market. Microsoft builds its business strategy through continuous product innovation. Corporate- Level Strategies Corporate level strategies allow a firm to determine the type of business and functional level managers that will help it maximize its long-term profits and sustainability. Corporate level strategies enable an organization to choose the right pricing options to achieve maximum profitability (Hitt et al., 2013). Further, a corporate strategy identifies specific actions that an organization adopts to attain its competitive advantage through diversification by managing various business units and competing in different markets. The key to Microsoft’s diversification has been its approach in mergers and acquisitions where it buys device and service firms to increase its product provision and range (Gregory, 2017). The company has continued to grow WEEK 8 ASSIGNMENT 3 5 by acquiring and developing new businesses and relying on its innovative capabilities based on effective cost-leadership. Its acquisition of LinkedIn and Nokia devices and services business is an accurate reflection of its diversification strategy. Corporate level diversification as demonstrated by Microsoft’s decision to enter into other product markets indicates that it seeks to increase its value through related diversification, transfer core competencies, and attain market power through intensive market penetration (Lopez, 2016). Therefore, Microsoft achieves its corporate strategy through value diversification. Imperatively, the technology giant has used its corporate diversification strategy to reach new markets, retain its customers, and increase its value. Diversification has also allowed it to mitigate potential risks, uncertainties in the future, attain both intangible and tangible resources, and improve managerial compensation. Products like Microsoft Project 365, cloud services and other innovative products have developed because of core competencies emanating from corporate level diversification (Microsoft Corporation, 2018). Inclusion and innovation remain core to the company's overall corporate strategy and allows it to penetrate more markets and develop products that meet customer needs. Competitive Environment The information technology sector remains one of the most innovative and competitive with changes occurring each day. Imperatively, firms must establish a balance between careful planning in their product development as they adopt the dynamic environment in their marketplace. Firms like Microsoft, Apple, Google, Facebook, Amazon, IBM, Samsung, and Oracle among others are big developers of both software and hardware in the information technology industry (CB Insights, 2018). These organizations seek to attain a competitive WEEK 8 ASSIGNMENT 3 6 advantage over each other to gain more significant market share in different product segments and consumers. Apple Inc is Microsoft Corporation’s most significant competitor. However, other IT firms like IBM, HP, Samsung Corporation and IBM and competitors but at the same time consumers that use Microsoft’s products, especially its software and hardware. For instance, Microsoft, Google, and Amazon compete in offering cloud services and mobile devices operating systems. Apple Inc’s business strategy is based on broad product differentiation in designing functional products that are simple to use by its customers. The business strategy focuses on est ...
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Knutsen
School: Rice University

hey buddy, here is th...

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awesome work thanks

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