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Short 2-3 essay addressing articles crisis communication class articles given. Well written and a good understanding of the material given, attached more info
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Crisis Reflections: You will be required to complete three
(3) crisis reflections over the course of the semester (See
syllabus calendar for due dates). A crisis article is a
published report about a person, group, or situation that has
been studied over time. In this course, you will be
presented with real-life situations, which are to be
analyzed and studied in order to gain a further
understanding of their significance with regards to the
course material.
1. Write a short 2-3-page essay addressing each of
the articles. You will want to reflect on the issue
at hand using facets of crisis communication you
have learned in the course.
2. You will be graded on content and how well you
understand the course material, reasoning and
how well you amalgamate the material.
3. Proper grammar and mechanics is crucial and will
be a part of your grade.
4. You will submit your paper to the Turnitin.com
dropbox link within Canvas.
Read:
• Coombs, W. T. (2004).
Impact of past crises on
current crisis
communication:
Insights from
situational crisis
@ 6%
4
-com
Read:
Coombs, W. T. (2004).
Impact of past crises on
current crisis
communication:
Insights from
situational crisis
communication theory.
The Journal of Business
Communication, 41(3),
265-289.
• Johnson, Ward
(Summer 2007) Crisis
experts discuss
managing a
monumental crisis.
Public Relations
Strategist, 13(3) pp. 12-
13.
• Slovic, P., E. Peters, M.
L. Finucane, and D. G.
MacGregor (2005).
“Affect, risk, and
decision making”.
Health Psychology.
24(4), pp35-40.
on
arly
ises
Watch: Crisis
Communication Example
Guided Discussion Post 2
Due (Canvas)
Crisis Reflection 1: The
Taco Bell E. coli outbreak
– calming public fears
during food-borne illness
scares
ents
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