Description
1.You are to prepare a Simulation Report for Year 13, similar to the one provided in the module. Please understand that the content of the report will be based on your mission, generic strategy, strategy for international operations, and the decisions that you made to support your mission and strategies. Submit the report as a Word document.
2.Complete the decisions in the Business Strategy Game for Year 13.
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Explanation & Answer
Attached.
BSG YEAR 13, SIMULATION REPORT OUTLINE
The simulation report entails the following:
The name of the company
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Best shoes International Inc. was retained due to it high reputation
The mission
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The mission of Best Shoes International Inc. is to be the leading shoes company
in the world
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Quality shoes to be provided
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Fair pricing to be utilized to achieve the mission
Generic strategy
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Differentiation international strategy
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Price discrimination
Strategy for international operation
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International media channels
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International celebrities
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Price d...