Compelling Branding

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avpbyr84

Business Finance

Description

Choose one of your favorite brands. In your initial discussion post, explain what about the brand makes it compelling to you. How does the company use marketing to communicate the brand? Identify at least one way that the company could improve its brand communications. What should the company consider to avoid unethical marketing? How could unethical marketing affect its brand?

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Explanation & Answer

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Running Head: COMPELLING BRANDING.

Compelling Branding
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COMPELLING BRANDING.

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The Lego brand is one of my favorite brands I like best for their capability to acclimatize
and innovate by attempting numerous things. They educate us various things via their stories,
messages, and storytelling. The language and images they utilize, then, reflect who they are,
what makes them unique, and the brand principles they desire to stand for to all their stakeholder
communities. The brand symbolizes their aptitude to inf...

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