Sharing Analysis Paper

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timer Asked: Oct 18th, 2018
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Question Description

Please read attached instructions and rubric carefully. I will also provide some course material to include in paper and the 4 recorded interview with some transcripts. Transcripts may not be that accurate so please review recordings. I will clarify instructions in the chat.
  • Create an outline BEFORE you write the paper. You must print and attach to your outline to the paper when you turn in; papers without outlines will lose points. Provide sufficient details in outlines, so that it can provide a quick and focused summary of your paper. The outline serves to help you focus your paper, and you can read about how to create one by following the websites and guidelines I provided on Moodle.
  • Make sure all the parts of your paper (A, B, and C) are written out and are included in the PROPER order. Failure to use this order will result in severe deductions.
  • Make sure to cite ALL readings included in your paper, and create reference page using APA format (follow examples provided below).

Example Paper:

Introduction: page 1 (one paragraph only, following example below)

PART A Description of interviews: main findings (2 pages)

PART B Analyses and Critique using course material: pages 3-4 of paper (at least 3-4 paragraphs)

PART C Conclusion: page 5 of paper (AT LEAST 2-3 paragraphs)

Unformatted Attachment Preview

Sharing Rubric: Please read carefully before submitting paper. These are the criteria your paper will be judged on. Note also how many points you will get for each section. This Paper… C1 Intro paragraph included; clearly states purpose of the paper in introduction paragraph (see paper guidelines for example); not overly long (5 points) C2 Identifies and describes most relevant points from interviews clearly and concisely, AVOIDS long quotes C3 Includes concept(s), model(s), and/or theory(ies) from course readings and other course materials to help frame discussion; selects course materials that are relevant to the paper topic C4 Shows accurate understanding of, and clearly explains, the theories, models or concepts described in paper (avoiding long quotes); provides interesting insights into behaviors/attitudes of interviewees by using course materials C5 Develops educated conclusions USING above analysis; provides unique insight into issues and avoids overly general conclusions; does not repeat previous points in conclusion; makes realistic recommendations where appropriate W1 EDITING: Includes only relevant facts and evidence to support main points and conclusions. Paper is well edited and is not repetitive/containing too much unneeded information. Avoids long paragraphs and sentences. AVOIDS long quotes in paper W2 ORGANIZATION: All paragraphs are properly organized in paper (following A – B – C format). Sentences WITHIN paragraphs well organized and keeps one idea to one paragraph. Transitions sentences provided at beginning of each paragraphs to connect points in the paper (15 points) W3 CLARITY: Demonstrates proper grammar, word usage and mechanics (e.g. punctuation). Paper follows proper research paper format (using formal language) (15 points) R1 Consistent in use of correct in-text citation formatting (all information is attributed to correct source(s) and author(s)) *AND a reference page (works cited) is included at the end. USES APA format (15 points) 1 = Poor or missing /10=Excellent Comments SHARING INFORMATION ANALYSIS BEFORE YOU TURN IN PAPER: 1) Create an outline BEFORE you write the paper. You must print and attach to your outline to the paper when you turn in; papers without outlines will lose points. Provide sufficient details in outlines, so that it can provide a quick and focused summary of your paper. The outline serves to help you focus your paper, and you can read about how to create one by following the websites and guidelines I provided on Moodle. 2) Make sure all the parts of your paper (A, B, and C) are written out and are included in the PROPER order. Failure to use this order will result in severe deductions. Example Paper: Introduction: page 1 (one paragraph only, following example below) PART A Description of interviews: main findings (2 pages) PART B Analyses and Critique using course material: pages 3-4 of paper (at least 3-4 paragraphs) PART C Conclusion: page 5 of paper (AT LEAST 2-3 paragraphs) 3) Make sure to cite ALL readings included in your paper, and create reference page using APA format (follow examples provided below). Sharing Information Analysis(s): This project involves exploratory primary research. You will use questions provided (SEE “Sharing Interview Questions”) to interview individuals from different age groups about their online information sharing habits. This research technique is often used by social scientists in research—while most research projects require a larger sample, for our purposes you will only have to interview 4 people. For your interviews, the four people you choose to interview must be in a different age range (see below). So for example, you could interview one person age 15-17, one 18-20, one 26-34, and one 35-45. You can choose any range you want, but all 4 need to be in different age ranges. (NOTE: you CANNOT have other classmates from MKT 350 as interview subjects). 15-17 18-20 21-25 26-34 35-45 46-60 Note you will record each interview (only audio recording necessary) and let those you interview know you are recording them (follow protocol and keep their identity anonymous in the recording). You do not have to turn in the recording, but you do need to save these (I will request to check audio recordings in case I see issues with your transcripts). You must then transcribe each interview, and complete these transcriptions before your paper is due (see due dates for these in Moodle). Transcribing requires listening to your interviews and writing up the interview responses—using their exact words. You will have these turned in early, because it will be impossible to write paper without completing these first and having time to reflect on them. You will lose points if you fail to turn these in on time. Note that this will take time, so give yourself adequate time to transcribe the interviews. You will use your findings to write 4-5 page analysis, using at least one theory or model from the course. Basically, you will examine their responses, note any unique habits or attitudes that any individuals seem to have, and apply theories we have used in course to help explain some of their attitudes and behaviors. GRADING: For your grade, you will need to focus on content, writing, and citations (note I will include a grading rubric on the assignment page). Contents Guidelines (see C1 through C5 on grading rubric): • Use the introduction paragraph to set the tone and also serve as a map for your paper—it will make sure each point is hit, and enable you to focus. Try rewriting the assignment question as first sentence to be CERTAIN you cover it. o Example: “In this paper, I will examine the sharing behavior of four different individuals from different age groups. I will highlight some of their main behaviors and attitudes towards sharing, and discuss some similarities and differences between these individuals. I will then apply theories from course reading as a way to understand their behavior. Finally, I will make conclusions, and discuss the societal and marketing implications of these findings. Re-read the paper before you turn it in and make sure that you answer all the questions that you said you would in first paragraph, IN THAT ORDER. • Focus on a few main points—do not describe everything each person in the interview says, and DO NOT let long quotes to take up the majority of your paper. Describe the specific aspects of each interview that you think are important to focus on in your critique (your description of the interviews should not be more than 2-3 pages; after that you should move on to drawing conclusions about behavior, using course materials). • After describing the interview responses, YOU MUST include course material, and use at least one theory, concept or model from the course when you try to explain behavior and/or attitudes of those you interview. • • • Try to think about what you have read and learned in class that is most relevant to the questions or issues that arose in your paper. Only pick the course readings and materials that are most relevant to your interview responses. You should use a few course readings, but do NOT include too many. You should make some conclusions based on your own observations about how individuals share behavior. Describe the social implications, or business implications, that your findings could have. The recommendations should be based on your analyses (they should not come out of nowhere). Therefore, whatever issues you address in your analyses should be discussed and addressed in the conclusion. With conclusions and analysis, don’t just state the obvious—for instance, that individuals share too much information should not be the main conclusion, as that would be a mere summary. Your analyses and conclusion should show you thought about the issue, and provided new and interesting insights. Also, do not be unrealistic or too general in your recommendations (do not recommend actions that are unlikely to occur, or that you do not have enough support for based on your findings). Writing Guidelines (see W1 – W3 on grading rubric) • EDIT EDIT EDIT. The number one way to lose points on a paper is to fail to edit. Remember, when you write a paper, you write it for someone else to read—many times we write so that we can say something, but do not think about how others actually interpret our writing. Use several different editing techniques to make sure that the ideas in your paper would be clear to anyone else who reads them. • Don’t go over - writing too much does not make the paper better, and will not get you extra points – in fact, you will lose points if you go substantially over the page limit. Take out any sentences or ideas that seem unnecessary to your core arguments and focus on the ones that advance your main arguments. Also, read through to make sure the same ideas are not repeated over and over again. Avoid long sentences and long paragraphs – these make your paper very hard to follow. • Focus on the organization and coherence of ideas-paper needs to "flow" well and be ONE paper, not a collection of paragraphs. To do this, make sure that each paragraph is properly organized in the paper. So after your introduction, you should explain the main findings from your interviews (Part A). You should then draw in course material to analyze the attitudes and behaviors you found in your interviews (Part B). You should then make conclusions based on parts A and B (Part C). Segmenting the paper into these 3 parts makes it easier to know what you should focus on from beginning to end, and keeps the paper connected. • Each paragraph should have a “main theme”, and only include sentences that support that theme. For example, in the introductory paragraph, DO NOT include any critique/analyses in the same paragraph – only include sentences that serve to introduce your paper (see example). Likewise, in part B you should take at least one paragraph to clearly explain each course material you use and to make connections between your interviews and course materials– do not try to fit many different points into one paragraph. • Include “transition” sentences to begin each paragraph, so that it is clear what you will be talking about in that paragraph, and so the reader can easily move from one part of the paper to the next. • • Focus on clarity of sentences and paragraphs, and be sure to use proper spelling and grammar. If this is an issue for you, place make sure to visit the Writing Center, and get other support as needed. Use appropriate style for research paper—note this is not creative writing. The language should be formal, not conversational (for instance, DO NOT include exclamation points for emphasis). Reference Guidelines (see R1 on grading rubric) • IMPORTANT FOR THIS ASSIGNMENT: you do not have to cite your interviews in the document, or include in reference page. You only have to cite secondary research (any course materials or external articles used). • For this part, you need to include 1) in text citations for all references and 2) a reference page. Failing to do either/both will lose you points. You need to see me/email me if you do not know how to do this. • Please use APA format for citing in this paper. NOTE: you DO NOT have to include title page, running head, or abstract for paper. Use APA format ONLY for citing purposes. • Go to the websites below to make sure you cite correctly - note that you will have to do different citations for different types of resources (e.g. Websites vs. books). • I have given some instructions below – if you have questions, first check the websites provided and then SEE ME – there can always be special cases where writing up the citation is confusing. However, if you do not ask me questions, I will assume you have not tried to find the answer. Remember that I grade your papers – so it is important to ask me questions!!! In-text citations for references: How to do • • • For APA format in text citations: include (Author Last Name, Year) whenever you draw from another source when writing your paper. o Article Example: It was estimated that over 15,000 have contracted this disease in the past year (Smith, 2013). o Website article example (you can use the title of page or article, only if no author is present): The policy mentioned that it does give consumer information away to third parties (Facebook Privacy Policy, 2016). The only time you DO NOT cite in your paper is when you use only your opinions (‘I believe Company Y should change some of its current procedures.’). That means you should have MANY in-text citations in your paper when referring to course material. Here are examples of things you have to cite and how to cite them: o Cite text taken directly from the website/text in quotes. Example: ‘Company X policy states that while they “may sell data at some point in the future” they do not currently do so (Company X Privacy Policy, 2015).’ • o Cite also when you take information from a source but do not quote it directly. Example: ‘Company Y’s policy has three parts: data collection, … (Company Y Privacy Policy, 2015). o Cite any idea that is not your “own” idea. This is especially important if you use other ideas to make your arguments. Example: “Given research has shown that individuals often donate due to increased feelings of empathy for victims (Batson 1990), I believe that including more emotional content in donation appeals will help increase contributions. For special cases: o For citing special sources (videos, podcasts) please see the following page and follow directions carefully: https://owl.english.purdue.edu/owl/resource/560/10/ o In text citations should NEVER be the link to a website, or just the name of a news source (e.g. yahoo.com. yahoo news, 2006). If no author is given you can use the title of the article, but that should be only in a few cases. Reference Page: How to do Below are examples of how you would write up a reference page using APA format. Please use these examples—you can see the websites for more examples if you are not sure how to cite your sources. Your reference page should be in alphabetical order, sorted by author last name. That way, I can find your reference easily, as it “matches” your in-text citation. FOR citing readings from your MKT 350 course reader: look to the bibliography (at end of the course reader) for the information you need (NOTE that you STILL have to arrange these in APA format – do not just copy and paste from your book). BOOKS Author, A. A. (Year of publication). Title of work: Capital letter also for subtitle. Location: Publisher. Calfee, R. C., & Valencia, R. R. (1991). APA guide to preparing manuscripts for journal publication. Washington, DC: American Psychological Association. ARTICLE Author, A. A., Author, B. B., & Author, C. C. (Year). Title of article. Title of Periodical, volume number(issue number), pages. http://dx.doi.org/xx.xxx/yyyyy Henry, W. A., III. (1990, April 9). Making the grade in today's schools. Time, 135, 28-31. WEBSITE Author, A. A., & Author, B. B. (Date of publication). Title of article. Title of Online Periodical, volume number (issue number if available). Retrieved from http://www.someaddress.com/full/url/ Bernstein, M. (2002). 10 tips on writing the living Web. A List Apart: For People Who Make Websites, 149. Retrieved from http://www.alistapart.com/articles/writeliving More Citation Resources These are the websites I would visit for how to create a reference page (see links on the left side of the page for details on how to cite different types of resources): https://owl.english.purdue.edu/owl/resource/560/10/ And go to this link to find how to do in-text citations: https://owl.english.purdue.edu/owl/resource/560/02/ For more info, try one of these: o OWL Purdue o CSUN o UNC < http://www.lib.unc.edu/instruct/citations/?page=apa_sample> o APA General Writing Resources http://www.composition.english.vt.edu/wc/ How-to College Writing Guide: http://www.dartmouth.edu/~writing/materials/student/ac_paper/what.shtml http://writing-program.uchicago.edu/resources/collegewriting/ More writing resources: http://owl.english.purdue.edu/ • ...
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MurphyW
School: Duke University

Hello,Attached find the complete...

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awesome work thanks

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