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One of the many characteristics that make Walmart a successful business is their strategic supply chain practices. Walmart builds fulfillments centers directly catered towards e-commerce. Their e-commerce facilities are designed to cater toward individual items, as opposed to pallets of products that are moved by forklifts and loaded onto trucks. Their facilities built to operate the e-commerce portion of their business, are stocked with at least 500,000 items, which is much larger than their traditional distribution centers. They are comprised of computer-controlled equipment, as well as, human labor. Walmart’s main goal is to have their e-commerce facilities stocked with a large variety of items, so they can package and ship their products more efficiently. I believe that Walmart’s efforts have paid off. I have had only good experiences when ordering from Walmart’s e-commerce store.
Millennials prefer to shop using their mobile devices. This has pushed companies to become more efficient and to find delivery alternatives that can meet customer expectations. Our generation’s desire to shop for the lowest prices online, combined with the desire for free shipping, has steadily chipped away at merchant’s margins. “According to the 2016 UPS Pulse of Online Shopper Study, 48% of shoppers find guaranteed delivery dates important when checking out online.” (Comstock, 2017, para. 8). It is crucial for companies to deliver as promised, in order to build customer trust and loyalty. It is also important for companies to be equipped with the analytical software needed to determine the best carrier services for each particular destination. Returns are also a crucial dynamic that companies like Amazon have worked hard to make efficient. Returns for Amazon are completely self-serve and easy for customers to process. Ensuring an environment of convenience that is user-friendly is an important aspect of a company’s e-commerce supply chain.
Nash, K. (2015, May 7). Wal-Mart Builds Supply Chain to Meet E-Commerce Demands. Retrieved October 19, 2018, from https://www.google.com/amp/s/www.wsj.com/amp/articles/wal-mart-builds-supply-chain-to-meet-e-commerce-demands-1431016708 (Links to an external site.)
Comstock, M. (2017, August 25). How Retailers Can Tackle the Amazonification of Supply Chain. Retrieved October 19, 2018, from https://risnews.com/how-retailers-can-tackle-amazonification-supply-chain (Links to an external site.)