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ASSIGNMENTS All assignments should be submitted in Microsoft Word using a 12 pt. font size and formatted as double spaced using Times New Roman. Each of the Assignments has been divided into specific questions with the suggested completion order. However, all the questions in Assignment One will be submitted together by the due date and so forth.
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ASSIGNMENT SHOULD BE PHARAPHRASE DO NOT QUOTE DIRECTLY
ASSIGNMENTS All assignments should be submitted in Microsoft Word using a 12 pt. font size
and formatted as double spaced using Times New Roman. Each of the Assignments has been
divided into specific questions with the suggested completion order. However, all the
questions in Assignment One will be submitted together by the due date and so forth. Only
one Assignment will be submitted at a time. Assignments may be submitted early so you can
work around other scheduling issues, however; they will not be graded until after the official
due date. Once one assignment has been graded and returned to you another may be
submitted. All Assignments are to be of graduate level quality and will be graded accordingly.
1. Guidelines for Written Assignments. When you submit written work, please prepare it
in wordprocessor using a format/style consistent with professional business practice.
All written assignments must use APA standards (see using APA style in the library
resources). The following website will provide some examples of proper APA citations
(http://www.apastyle.org), but the best source is The Publication Manual of the
American Psychological Association (6th edition).
1. What is Kotter’s 8 stage process? Conduct an Article Review on Kotter’s Process. How can an
organization benefit from Kotters’ Process? Explain a new change your organization is
conducting and how this process could help your company? (3 page minimum)
2 Compare and contrast evolutionary and revolutionary change. Give at least one example of each type
of change in an organization.
3
Explain what content and process refer to in the context of organization change?
4 What significant contributions did the Hawthorne studies make to the understanding of organization
change?
5 Describe the action research (OD) approach to organization change
6. Why should an organization change objective be systemic?
7 Discuss and explain each Orders of Change. What are they? Explain what order of change you
organization is going through at this time. Why?
8 According to Porras and Silvers’ (1991) “Planned Process Model of Organizational Change,” there are
two basic types of change interventions. What are they? What variables does each target? What are the
intervention outcomes? Describe how the target variables lead to individual organizational members’
behavior changes.
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LDRCB 535 University of Phoenix Leadership Theories Discussion
Detailed instructions are attachedAssessment OverviewIn this assessment, you'll apply leadership theories and approaches ...
LDRCB 535 University of Phoenix Leadership Theories Discussion
Detailed instructions are attachedAssessment OverviewIn this assessment, you'll apply leadership theories and approaches to support organizational change that aligns with the organization’s mission, ethics, and values. You will be measured on how you justify your assessment of the leadership approach.
Complete the questions for the Case Study Programmatic Advertising: Real-Time Marketing.
Answer the following in a detailed manner :Pay a visit to your favorite portal and count the total ads on the opening page ...
Complete the questions for the Case Study Programmatic Advertising: Real-Time Marketing.
Answer the following in a detailed manner :Pay a visit to your favorite portal and count the total ads on the opening page. Count how many of these ads are (a) immediately of interest and relevant to you, (b) sort of interesting or relevant but not now, and (c) not interesting or relevant. Do this 10 times and calculate the percentage of the three kinds of situations. Describe what you find and explain the results using this case.Advertisers use different kinds of "profiles" in the decision to display ads to customers. Identify the different kinds of profiles described in this case, and explain why they are relevant to online display advertising.How can display ads achieve search-engine-like results?Do you think instant display ads based on your immediately prior clickstream will be as effective as search engine marketing techniques? Why or why not?The holy grail of advertising and marketing is to deliver the right message to the right person at the right time. If this were possible, no one would receive ads they did not want to see, and then no advertising dollars would be wasted, reducing the costs to end users and increasing the efficiency of each ad dollar. In the physical world, only a very rough approximation of this ideal is possible. Advertisers can buy television and radio spots, newspaper ads, and billboards based on broad demographics and interests of likely potential customers. The Internet promised to change this. On the Internet, ads supposedly could be targeted to individual consumers based on their personal characteristics, interests, and recent clickstream behavior. One early vision of e-commerce was a trade-off between privacy and efficiency: let us know more about you, and we will show you only the advertising and products you are interested in seeing, and even offer free content. E-commerce was supposed to end the mass advertising that exploded in the television era.But contrary to popular impressions and the fears of privacy advocates, most of the display ads shown to site visitors are marvelously irrelevant to visitors’ interests, both short-term and long-term. For this reason, the click-through rate for banner advertising is a stunningly low 0.03%, and the price of display ads has fallen to a few cents because of their poor performance. Check this out: visit Yahoo (the largest display advertiser on earth) on a desktop or laptop computer, look at the prominent ads shown on the right, and ask yourself if you are really interested in the ad content at this moment in time. How about ever? Chances are slim you are interested at this moment, even if the ad is somewhat appropriate to your demographics. Often, it is an ad for something you are totally not interested in and never have been. Researchers have found that only 20% of Internet users find that display ads on Web sites are relevant to their interests. Programmatic advertising promises to improve the targeting of ads, decreasing costs for advertisers, and making the Web less annoying to consumers by showing them ads that really are of interest to them.Programmatic advertising is an automated method that publishers use to sell their inventory (empty slots on their Web pages) to advertisers who want to buy ad space for their customers (brand and product owners looking to market their products and services). There are two kinds of programmatic advertising: auction-based real time bidding (RTB), and programmatic direct, where advertisers deal directly with publishers in a semi-automated environment.Programmatic advertising platforms use Big Data repositories that contain personal information on hundreds of millions of online shoppers and consumers; analytic software to classify and search the database for shoppers with the desired characteristics; and machine learning techniques to test out combinations of consumer characteristics that optimize the chance of a purchase resulting from exposure to an ad. All of this technology is designed to lower the cost, increase the speed, and increase the efficiency of advertising in an environment where there are hundreds of millions of Web pages to fill with ads, and millions of online consumers looking to buy at any given moment. Programmatic advertising allows advertisers to potentially show the right ad, at the right time, to just the right person, in a matter of milliseconds. To the extent this is true, display advertising becomes more effective, and perhaps could become as effective as search-based advertising, where it is much more obvious what the searcher is looking for, or interested in, at the moment of search. In 2015, RTB digital display advertising will total an estimated $11 billion, about 42% of all online display advertising. Analysts believe programmatic advertising will grow to about $20 billion by 2016 and that by then, almost two-thirds of all U.S. ads will be placed programmatically.Currently, 45% of online display advertising is still done in a non-automated, traditional environment that involves e-mail, fax, phone, and text messaging. This is the world of the traditional insertion order: if you want to advertise in a newspaper or magazine, call the ad department and fill out an insertion order. In this environment, firms who want to sell products and services online hire advertising agencies to develop a marketing plan. The ad agencies learn from the firms what kinds of people they would like to contact online. The ad agencies pay data brokers or advertising networks like DoubleClick to help them identify where the online ads should be placed given the nature of the product and the specific characteristics the producer firms are looking for. For instance, let’s say a firm wants to market a new mountain bike to men and women, ages 24–35, who live in zip codes where mountain biking is a popular activity. Ad networks traditionally would direct the agency to direct purchases of ad space from Web sites that attract the mountain biking audience.This traditional environment is expensive, imprecise, and slow, in part because of the number of people involved in the decision about where to place ads. Also, the technology used is slow, and the process of learning which of several ads is optimal could take weeks or months. The ads could be targeted to a more precise group of potential customers. While context advertising on sites dedicated to a niche product is very effective, there are many other Web sites visited by bikers that might be equally effective, and cost much less.The process is very different in a programmatic environment. Ad agencies have access to any of several programmatic ad platforms offered by Google, Yahoo, AOL, Facebook, and many smaller firms. Working with their clients, the ad agency more precisely defines the target audience to include men and women, ages 24–35, who live in zip codes where mountain biking is a popular activity, have mentioned biking topics on social network sites, have e-mail where mountain biking is discussed, make more than $70,000 a year, and currently do not own a mountain bike. The ad agency enters a bid expressed in dollars per thousand impressions for 200,000 impressions to people who meet the characteristics being sought. The platform returns a quote for access to this population of 200,000 people who meet the characteristics required. The quote is based on what other advertisers are willing to pay for that demographic and characteristics. The quote is accepted or denied. If accepted, the ads are shown to people as they move about the Web, in real-time. As people come on to various Web sites they visit, the automated program assesses whether they meet the desired characteristics, and displays the mountain bike ad with milliseconds to that person. The programmatic platforms also track the responses to the ads in real time, and can change to different ads and test for effectiveness based on the platform’s experience. Once the system learns from experience, it will focus on showing the most effective ads on the most productive Web sites. Programmatic direct (or premium) advertising uses the same platform, but publishers sell blocks of inventory to ad agencies rather than single impressions. This stabilizes their income, and puts them in closer contact with advertisers who can also exercise greater oversight over the publishers.The auto industry is a large user of programmatic advertising. Car brands are highly focused on specific demographic groups, income levels, and aspirations. A programmatic campaign begins with the advertiser picking a demographic target, establishing a total budget for the campaign, and then choosing an RTB platform and competing for the delivery of an ad to that audience against other advertisers who may be other auto companies, retailers, or telecommunications providers. The ads are awarded and served automatically in millisecond-quick transactions handled by machines.Despite its clear advantages, there are also several risks involved for all parties. Advertisers lose control over where their ads will appear on the Web. This is a threat to a brand if its products are shown on inappropriate sites. Advertisers lose some accountability for their expenditures because they cannot verify that their ads are actually being shown, and they must take the ad platform’s word that indeed the ads are being shown to real people. This is a transparency issue. Ghost sites and ad fraud complicate the picture as well. There are thousands of ghost sites on the Web that do nothing but attract clicks using various ruses. Ad networks record this traffic and have little capability to determine if it is legitimate, and may show ads on these sites, which will generate fraudulent clicks that are paid for by the ad network and the advertising firm.Given the risks, many of the largest advertisers initially did not use programmatic advertising, but that is rapidly changing. It was first used by publishers to sell inventory that was left over after the major ad campaigns had purchased the premium slots on Web pages. Programmatic platforms were inexpensive places to sell excess inventory. However, that is beginning to change as advertisers gain confidence and the platforms themselves improve their abilities to avoid inappropriate Web sites, purge ghost sites, and learn how to detect click fraud. In addition, a number of firms have stepped into the market with tools that address these concerns.For instance, in 2014, Procter & Gamble announced that, going forward, it planned to buy 70%–75% of its U.S. digital media using programmatic methods. P&G is the largest advertiser in the country, spending $4.6 billion on advertising in the United States in 2014. In the past, P&G purchased premium online inventory at the top 100 comScore sites through several different ad agencies and tracked performance using its internal staff. According to P&G’s Chief Marketing Officer Marc Pritchard, programmatic advertising has allowed P&G to more precisely target its advertising at a good price, providing a good return on investment. Other companies are following suit. Cleaning supply company Clorox is devoting about 50% of its entire digital budget to programmatic advertising in 2015.However, some upstart Web publishers aimed at the millennial demographic are trying to buck the trend. Vox Media, Refinery29, and Mic have all rejected programmatic advertising and will only sell advertising space directly to advertisers. These publishers object on the ground that programmatic advertising can degrade Web site functionality by slowing down how fast Web pages load in browsers while also cluttering the site with ads. Whether other Web publishers will follow this lead remains to be seen.
Business Plan Proposal
As an entrepreneur, you want to start a business. You know that the first step is to consider drafting a business plan pro ...
Business Plan Proposal
As an entrepreneur, you want to start a business. You know that the first step is to consider drafting a business plan proposal to organize all of your ideas. For this assignment, you will be submitting a business plan proposal outline for your imaginary business. For research purposes, you can choose any state for the location of your business. Your business plan outline should include the following:Introduction of the proposed business (200-300 words)Description and explanation of the type of business entity that is best for your business (400-600 words)Partnership, corporation, etc. (for purposes of this assignment, you should NOT choose a sole proprietorship for your business entity.)Provide explanation for your choice of business entity (advantages/disadvantages of the selected type of business entity)Description of the specific steps needed to be followed to successfully and legally start the business (500-700 words)Steps will vary, depending on the type of business you chooseGood sources of research for this area include the following:TextbooksState statutes (for example, Chapters 47 and 48 of the South Dakota Codified Laws include information on the business formation process)The Small Business Administration Web site will be helpful; it includes information on how to start a small businessA draft of a valid contract with a vendor, supplier, customer, etc. that illustrates all elements of a contract and takes into consideration some of the topics discussed in the contract chaptersPossible ethical considerations for your business, including any social responsibility plans or attitudes that your business will embrace (400-600 words)At Least 3 References. APA Formatting.
Strayer Google Code of Ethics on Military Contracts Could Hinder Pentagon Work Reflection Paper
OverviewThis assignment will give you the opportunity to choose an article and then write about the ethical implications a ...
Strayer Google Code of Ethics on Military Contracts Could Hinder Pentagon Work Reflection Paper
OverviewThis assignment will give you the opportunity to choose an article and then write about the ethical implications and the impact of the events that are described. Read and reflect on ONE of the following articles.https://www.foxbusiness.com/features/google-code-of-ethics-on-military-contracts-could-hinder-pentagon-workhttps://businessethicshighlights.com/2018/12/20/can-ad-copy-be-false-but-not-misleading-if-so-is-that-ok/https://www.theglobeandmail.com/investing/personal-finance/household-finances/article-menu-science-the-subtle-ways-restaurant-get-you-to-spend-more/?cmpid=rss&utm_source=dlvr.it&utm_medium=twitter&utm_campaign=PM2018Write a paper in which you:Analyze the following questions associated with your chosen article and discuss them using concepts you learned in this course.What ideals, effects, and consequences are at stake?Have any moral rights been violated?What would a Utilitarian recommend?What would a Kantian recommend?Explain your rationale for each of your answers to your chosen article with supporting evidence.Your assignment must follow these formatting requirements:This course requires use of Strayer Writing Standards (SWS). The format is different than other Strayer University courses. Please take a moment to review the SWS documentation for details.The specific course learning outcomes associated with this assignment are:Determine the considerations for and process of ethical business decision making to balance corporate and social responsibilities and address moral, economic, and legal concerns.Analyze selected business situations using the predominant ethical theories, such as utilitarian, Kantian, and virtue ethics to guide ethical business decision making.Determine the implications and impact of various civil liberty laws in the workplace, such as hiring, promotion, discipline, discharge, and wage discrimination.Use technology and information resources to research issues in business ethics.Write clearly and concisely about business ethics using proper writing mechanics.
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LDRCB 535 University of Phoenix Leadership Theories Discussion
Detailed instructions are attachedAssessment OverviewIn this assessment, you'll apply leadership theories and approaches ...
LDRCB 535 University of Phoenix Leadership Theories Discussion
Detailed instructions are attachedAssessment OverviewIn this assessment, you'll apply leadership theories and approaches to support organizational change that aligns with the organization’s mission, ethics, and values. You will be measured on how you justify your assessment of the leadership approach.
Complete the questions for the Case Study Programmatic Advertising: Real-Time Marketing.
Answer the following in a detailed manner :Pay a visit to your favorite portal and count the total ads on the opening page ...
Complete the questions for the Case Study Programmatic Advertising: Real-Time Marketing.
Answer the following in a detailed manner :Pay a visit to your favorite portal and count the total ads on the opening page. Count how many of these ads are (a) immediately of interest and relevant to you, (b) sort of interesting or relevant but not now, and (c) not interesting or relevant. Do this 10 times and calculate the percentage of the three kinds of situations. Describe what you find and explain the results using this case.Advertisers use different kinds of "profiles" in the decision to display ads to customers. Identify the different kinds of profiles described in this case, and explain why they are relevant to online display advertising.How can display ads achieve search-engine-like results?Do you think instant display ads based on your immediately prior clickstream will be as effective as search engine marketing techniques? Why or why not?The holy grail of advertising and marketing is to deliver the right message to the right person at the right time. If this were possible, no one would receive ads they did not want to see, and then no advertising dollars would be wasted, reducing the costs to end users and increasing the efficiency of each ad dollar. In the physical world, only a very rough approximation of this ideal is possible. Advertisers can buy television and radio spots, newspaper ads, and billboards based on broad demographics and interests of likely potential customers. The Internet promised to change this. On the Internet, ads supposedly could be targeted to individual consumers based on their personal characteristics, interests, and recent clickstream behavior. One early vision of e-commerce was a trade-off between privacy and efficiency: let us know more about you, and we will show you only the advertising and products you are interested in seeing, and even offer free content. E-commerce was supposed to end the mass advertising that exploded in the television era.But contrary to popular impressions and the fears of privacy advocates, most of the display ads shown to site visitors are marvelously irrelevant to visitors’ interests, both short-term and long-term. For this reason, the click-through rate for banner advertising is a stunningly low 0.03%, and the price of display ads has fallen to a few cents because of their poor performance. Check this out: visit Yahoo (the largest display advertiser on earth) on a desktop or laptop computer, look at the prominent ads shown on the right, and ask yourself if you are really interested in the ad content at this moment in time. How about ever? Chances are slim you are interested at this moment, even if the ad is somewhat appropriate to your demographics. Often, it is an ad for something you are totally not interested in and never have been. Researchers have found that only 20% of Internet users find that display ads on Web sites are relevant to their interests. Programmatic advertising promises to improve the targeting of ads, decreasing costs for advertisers, and making the Web less annoying to consumers by showing them ads that really are of interest to them.Programmatic advertising is an automated method that publishers use to sell their inventory (empty slots on their Web pages) to advertisers who want to buy ad space for their customers (brand and product owners looking to market their products and services). There are two kinds of programmatic advertising: auction-based real time bidding (RTB), and programmatic direct, where advertisers deal directly with publishers in a semi-automated environment.Programmatic advertising platforms use Big Data repositories that contain personal information on hundreds of millions of online shoppers and consumers; analytic software to classify and search the database for shoppers with the desired characteristics; and machine learning techniques to test out combinations of consumer characteristics that optimize the chance of a purchase resulting from exposure to an ad. All of this technology is designed to lower the cost, increase the speed, and increase the efficiency of advertising in an environment where there are hundreds of millions of Web pages to fill with ads, and millions of online consumers looking to buy at any given moment. Programmatic advertising allows advertisers to potentially show the right ad, at the right time, to just the right person, in a matter of milliseconds. To the extent this is true, display advertising becomes more effective, and perhaps could become as effective as search-based advertising, where it is much more obvious what the searcher is looking for, or interested in, at the moment of search. In 2015, RTB digital display advertising will total an estimated $11 billion, about 42% of all online display advertising. Analysts believe programmatic advertising will grow to about $20 billion by 2016 and that by then, almost two-thirds of all U.S. ads will be placed programmatically.Currently, 45% of online display advertising is still done in a non-automated, traditional environment that involves e-mail, fax, phone, and text messaging. This is the world of the traditional insertion order: if you want to advertise in a newspaper or magazine, call the ad department and fill out an insertion order. In this environment, firms who want to sell products and services online hire advertising agencies to develop a marketing plan. The ad agencies learn from the firms what kinds of people they would like to contact online. The ad agencies pay data brokers or advertising networks like DoubleClick to help them identify where the online ads should be placed given the nature of the product and the specific characteristics the producer firms are looking for. For instance, let’s say a firm wants to market a new mountain bike to men and women, ages 24–35, who live in zip codes where mountain biking is a popular activity. Ad networks traditionally would direct the agency to direct purchases of ad space from Web sites that attract the mountain biking audience.This traditional environment is expensive, imprecise, and slow, in part because of the number of people involved in the decision about where to place ads. Also, the technology used is slow, and the process of learning which of several ads is optimal could take weeks or months. The ads could be targeted to a more precise group of potential customers. While context advertising on sites dedicated to a niche product is very effective, there are many other Web sites visited by bikers that might be equally effective, and cost much less.The process is very different in a programmatic environment. Ad agencies have access to any of several programmatic ad platforms offered by Google, Yahoo, AOL, Facebook, and many smaller firms. Working with their clients, the ad agency more precisely defines the target audience to include men and women, ages 24–35, who live in zip codes where mountain biking is a popular activity, have mentioned biking topics on social network sites, have e-mail where mountain biking is discussed, make more than $70,000 a year, and currently do not own a mountain bike. The ad agency enters a bid expressed in dollars per thousand impressions for 200,000 impressions to people who meet the characteristics being sought. The platform returns a quote for access to this population of 200,000 people who meet the characteristics required. The quote is based on what other advertisers are willing to pay for that demographic and characteristics. The quote is accepted or denied. If accepted, the ads are shown to people as they move about the Web, in real-time. As people come on to various Web sites they visit, the automated program assesses whether they meet the desired characteristics, and displays the mountain bike ad with milliseconds to that person. The programmatic platforms also track the responses to the ads in real time, and can change to different ads and test for effectiveness based on the platform’s experience. Once the system learns from experience, it will focus on showing the most effective ads on the most productive Web sites. Programmatic direct (or premium) advertising uses the same platform, but publishers sell blocks of inventory to ad agencies rather than single impressions. This stabilizes their income, and puts them in closer contact with advertisers who can also exercise greater oversight over the publishers.The auto industry is a large user of programmatic advertising. Car brands are highly focused on specific demographic groups, income levels, and aspirations. A programmatic campaign begins with the advertiser picking a demographic target, establishing a total budget for the campaign, and then choosing an RTB platform and competing for the delivery of an ad to that audience against other advertisers who may be other auto companies, retailers, or telecommunications providers. The ads are awarded and served automatically in millisecond-quick transactions handled by machines.Despite its clear advantages, there are also several risks involved for all parties. Advertisers lose control over where their ads will appear on the Web. This is a threat to a brand if its products are shown on inappropriate sites. Advertisers lose some accountability for their expenditures because they cannot verify that their ads are actually being shown, and they must take the ad platform’s word that indeed the ads are being shown to real people. This is a transparency issue. Ghost sites and ad fraud complicate the picture as well. There are thousands of ghost sites on the Web that do nothing but attract clicks using various ruses. Ad networks record this traffic and have little capability to determine if it is legitimate, and may show ads on these sites, which will generate fraudulent clicks that are paid for by the ad network and the advertising firm.Given the risks, many of the largest advertisers initially did not use programmatic advertising, but that is rapidly changing. It was first used by publishers to sell inventory that was left over after the major ad campaigns had purchased the premium slots on Web pages. Programmatic platforms were inexpensive places to sell excess inventory. However, that is beginning to change as advertisers gain confidence and the platforms themselves improve their abilities to avoid inappropriate Web sites, purge ghost sites, and learn how to detect click fraud. In addition, a number of firms have stepped into the market with tools that address these concerns.For instance, in 2014, Procter & Gamble announced that, going forward, it planned to buy 70%–75% of its U.S. digital media using programmatic methods. P&G is the largest advertiser in the country, spending $4.6 billion on advertising in the United States in 2014. In the past, P&G purchased premium online inventory at the top 100 comScore sites through several different ad agencies and tracked performance using its internal staff. According to P&G’s Chief Marketing Officer Marc Pritchard, programmatic advertising has allowed P&G to more precisely target its advertising at a good price, providing a good return on investment. Other companies are following suit. Cleaning supply company Clorox is devoting about 50% of its entire digital budget to programmatic advertising in 2015.However, some upstart Web publishers aimed at the millennial demographic are trying to buck the trend. Vox Media, Refinery29, and Mic have all rejected programmatic advertising and will only sell advertising space directly to advertisers. These publishers object on the ground that programmatic advertising can degrade Web site functionality by slowing down how fast Web pages load in browsers while also cluttering the site with ads. Whether other Web publishers will follow this lead remains to be seen.
Business Plan Proposal
As an entrepreneur, you want to start a business. You know that the first step is to consider drafting a business plan pro ...
Business Plan Proposal
As an entrepreneur, you want to start a business. You know that the first step is to consider drafting a business plan proposal to organize all of your ideas. For this assignment, you will be submitting a business plan proposal outline for your imaginary business. For research purposes, you can choose any state for the location of your business. Your business plan outline should include the following:Introduction of the proposed business (200-300 words)Description and explanation of the type of business entity that is best for your business (400-600 words)Partnership, corporation, etc. (for purposes of this assignment, you should NOT choose a sole proprietorship for your business entity.)Provide explanation for your choice of business entity (advantages/disadvantages of the selected type of business entity)Description of the specific steps needed to be followed to successfully and legally start the business (500-700 words)Steps will vary, depending on the type of business you chooseGood sources of research for this area include the following:TextbooksState statutes (for example, Chapters 47 and 48 of the South Dakota Codified Laws include information on the business formation process)The Small Business Administration Web site will be helpful; it includes information on how to start a small businessA draft of a valid contract with a vendor, supplier, customer, etc. that illustrates all elements of a contract and takes into consideration some of the topics discussed in the contract chaptersPossible ethical considerations for your business, including any social responsibility plans or attitudes that your business will embrace (400-600 words)At Least 3 References. APA Formatting.
Strayer Google Code of Ethics on Military Contracts Could Hinder Pentagon Work Reflection Paper
OverviewThis assignment will give you the opportunity to choose an article and then write about the ethical implications a ...
Strayer Google Code of Ethics on Military Contracts Could Hinder Pentagon Work Reflection Paper
OverviewThis assignment will give you the opportunity to choose an article and then write about the ethical implications and the impact of the events that are described. Read and reflect on ONE of the following articles.https://www.foxbusiness.com/features/google-code-of-ethics-on-military-contracts-could-hinder-pentagon-workhttps://businessethicshighlights.com/2018/12/20/can-ad-copy-be-false-but-not-misleading-if-so-is-that-ok/https://www.theglobeandmail.com/investing/personal-finance/household-finances/article-menu-science-the-subtle-ways-restaurant-get-you-to-spend-more/?cmpid=rss&utm_source=dlvr.it&utm_medium=twitter&utm_campaign=PM2018Write a paper in which you:Analyze the following questions associated with your chosen article and discuss them using concepts you learned in this course.What ideals, effects, and consequences are at stake?Have any moral rights been violated?What would a Utilitarian recommend?What would a Kantian recommend?Explain your rationale for each of your answers to your chosen article with supporting evidence.Your assignment must follow these formatting requirements:This course requires use of Strayer Writing Standards (SWS). The format is different than other Strayer University courses. Please take a moment to review the SWS documentation for details.The specific course learning outcomes associated with this assignment are:Determine the considerations for and process of ethical business decision making to balance corporate and social responsibilities and address moral, economic, and legal concerns.Analyze selected business situations using the predominant ethical theories, such as utilitarian, Kantian, and virtue ethics to guide ethical business decision making.Determine the implications and impact of various civil liberty laws in the workplace, such as hiring, promotion, discipline, discharge, and wage discrimination.Use technology and information resources to research issues in business ethics.Write clearly and concisely about business ethics using proper writing mechanics.
3 pages
Marriot 2
The effects of Covid-19 concerning how businesses were affected cannot be underestimated. Business organizations were forc ...
Marriot 2
The effects of Covid-19 concerning how businesses were affected cannot be underestimated. Business organizations were forced to close down or either ...
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