discuussion question need due by 8, for health service marketing

Anonymous
timer Asked: Oct 22nd, 2018
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Question Description


"How Health Care Buyers Make Choices (Personal and Organizational)"

  • Analyze the SWOT and FIVE Factors Analyses and determine which would be more valuable from a marketing perspective. Provide specific examples of how you could use the results of either analysis to support informed marketing efforts.
  • Recall a situation in which you sought health care of some type (not including care for an injury or illness). Determine if your situation followed the five steps of the buying decision model and what role marketing may have played in your seeking care. How does the personal decision differ from the organization buying decision process? Provide specific examples and rationale to support your response.

Tutor Answer

ProfOne
School: Duke University

Attached.

1
Running head: PERSONAL AND ORGANIZATIONAL

Personal and Organizational
Student’s Name
Institution

2
PERSONAL AND ORGANIZATIONAL
Personal and Organizational
How Health Care Buyers Make Choices
Health Care organizations must consider the entirety of the decision-making process so as
to make the best and most effective decision especially in terms of marketing. A SWOT analysis
considers the Strengths, Weaknesses, Opportunities, and Threats involved in the consideration of
marketing choices (Chen et al., 2015). In this case, the organization has to consider both internal
and external conditions surrounding marketing choices such as the accessibility of a marketing
tool like television advertisement, the e...

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Anonymous
Excellent job

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