Description
This paper will give you an opportunity to evaluate a failed organizational change, identify a theory that could have been used to develop the change, and aapply that theory to the failed change. The paper must follow these standards:
- be 8-10 pages of content in length
- have at least three outside professional resources
- follow APA standards
A PowerPoint of the paper is attached as well as the PowerPoint and the docuemtns discussing organizational change.
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Explanation & Answer
Attached.
Running Head: FAILED ORGANIZATIONAL CHANGE
Failed Organizational Change
Name
Course
Tutor
Date
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FAILED ORGANIZATIONAL CHANGE
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Table of Contents
Introduction ......................................................................................................................................3
Failed organizational change ...........................................................................................................3
Organizational change theory ..........................................................................................................6
Theory application ...........................................................................................................................8
Conclusion .....................................................................................................................................10
References ......................................................................................................................................11
FAILED ORGANIZATIONAL CHANGE
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Introduction
Many organizational changes are occurring every day around the world. Some of these
organizational changes are successful, while others are unsuccessful, or better yet, failures.
Before an organization takes on any kind of change, it is important that it takes into
consideration every single bit of the current state of the organization, the future expectations, as
well as how it will make the change possible, in a seamless manner. What this means is that, it is
important that the organization takes into consideration all the steps that they ought to undergo,
consider all the resources required, and ensure that all the needs are met in the process. Failure to
ensure these needs are met, will only lead to a failed organizational change, which means loss of
resources. The organization can either take on outsourcing help in such a case or making use of
the in-house assistance available with regard to the consideration of the effectiveness of the
strategies put in place. All processes and steps should be considered beforehand, and invested in,
so that the change does not come tumbling down on the organization. This then, calls for change
management, which puts into perspective all that an organization ought to do, and engage in
ensuring that the process is successful.
Failed organizational change
Innovation is an important aspect of any organization, as well as of any industry in operation.
Companies have to be ready to take on new challenges, especially with regard to improving
technology, which then impacts the way customers, and the world operates. In this regard, an
example that would best fit as a failing organizational change would be the one applied by
Blockbuster, following its refusal to work with Netflix when the latter was still gaining ground
within the entertainment industry. Blockbuster was a company dealing with matters to do with
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video rentals, where customers would rent movies, and other types of videos, and then return
them, and do so at a fee. Around the year 2004, Blockbuster was making a lot of revenue from its
line of work, considering that this was the only way through which the public could get access to
videos. At the time, Netflix was an upcoming organization, looking to deal in streaming of
movies, and other entertainment sources, and making this available to the public. It was still a
startup at this time (Sta...