LEARN MORE...

Brewery Case Study: Bull Dog Brewery

Content type

User Generated

Subject

Business

Type

Case Study

Uploaded By

fhofcyna30qnlf

Pages

4

Showing Page:

1/4

Sign up to view the full document!

Showing Page:

2/4

Sign up to view the full document!

Showing Page:

3/4

Sign up to view the full document!

End of Preview - Want to read all 4 pages?

Unformatted Attachment Preview

Bull Dog Brewery: Three year old Bull Dog Brewery was owned by three friends – Will Irving (the brewer), Andrew Simpson (the business manager), and Eric Knight (planner for events and promotion). By July 2016, they had established a successful pub in downtown Carrboro, North Carolina, just a mile or two from the University of North Carolina at Chapel Hill campus. With an active craft-brewing scene, North Carolina had lots of people looking for good, local beer in bars, restaurants, and bottle shops. Therefore, it was not surprising that Bull Dog had faced fierce competition from other craft breweries in their first few years of operation. However, their determination led to continued growth, which allowed them to hire three regular employees – Jesus Kino (assistant brewer), Steven Horton (pub manager) and Alfred Kilzi. They also had a group of bartenders who worked a shift or two each week. However, at the start of 2017, the co-owners began grappling with a question? 1. Should they begin to invest in the machinery and labor to start bottling their beer? 2. Should they consider different pricing strategies? 3. What additional ways could they look at for giving back to their comm ...
Purchase document to see full attachment

Tags: case study

User generated content is uploaded by users for the purposes of learning and should be used following Studypool's honor code & terms of service.

Studypool

4.7

Indeed

4.5

Sitejabber

4.4

24/7 Study Help

Stuck on a study question? Our verified tutors can answer all questions, from basic math to advanced rocket science!

Post question

5 pages

Days Working Capital

Days of working capital, a concept of supply chain management, refers to the number of days an organization takes to conve ...

Days Working Capital

Days of working capital, a concept of supply chain management, refers to the number of days an organization takes to convert its liabilities and ...

SU Remaining Unique in Developing Quality & Innovative Products Discussion

Reply: Adaptability After an initial period of selling, Austin changed the way in which he branded his product. In ...

SU Remaining Unique in Developing Quality & Innovative Products Discussion

Reply: Adaptability After an initial period of selling, Austin changed the way in which he branded his product. In the Week 3 Discussion, you introduced your Value Proposition. Now you are going to take this to the next level. Use the Assumptionator PowerPoint Tool in your Weekly Materials to reexamine your previous assumptions about your product or service. Then answer the questions below: What are the key actions you need to take to deliver your Value Proposition to your Customers? One of the key actions that PaintedSquared would need to take would be to remain unique and different from other products while providing a space for both adults and children of all ages. In Chapter 8 of Art of the Start, Guy Kawasaki explained a product that is both different and valuable is the ‘Holy Grail’ of evangelism. In this state, PaintedSquared will make meaning, margin, and money (Kawasaki, 1). We would like to maintain a consistent experience with each customer each visit to PaintedSquared. What have you done to test your Value Proposition? We will conduct satisfaction surveys with customers regarding their current experiences with these services versus their experience with PaintedSquared. We will compare the two and improve on our services if needed. What will you do if it turns out that your original Value Proposition is not resonating with your customers? If we have trouble resonating with our customers, we will rebuild. PaintedSquared will refocus branding on a smaller age range, ages 5-19. This could increase value as adults will still have a new business providing excellent service to their children for a great price. Reference: Kawasaki, Guy. The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything. , 2015. Print.

International Business Paper

20151202231242paper_requirement.docx has the directions to this paper assignment. 20151202231318example.docx is ...

International Business Paper

20151202231242paper_requirement.docx has the directions to this paper assignment. 20151202231318example.docx is an example on what a company paper should look like.20151202231242paper_requirement.docx20151202231318example.docx

11 pages

Legalization Of Marijuana

How the Legalization of Marijuana Impacts Drug Crimes in the State of Colorado In recent years, there has been a hotly con ...

Legalization Of Marijuana

How the Legalization of Marijuana Impacts Drug Crimes in the State of Colorado In recent years, there has been a hotly contested public debate on the ...

Columbia Southern Hazards Threats And Risks At Tessile SA Presentation

Part 1Describe an event (or a thing) that you have personally experienced in your own life that could be a hazard to some ...

Columbia Southern Hazards Threats And Risks At Tessile SA Presentation

Part 1Describe an event (or a thing) that you have personally experienced in your own life that could be a hazard to some and a threat to others.Entry must be at least 250 words. No references or citations are necessary.Part 2Tessile, S. A., a company based in Turin, Italy, is a medium-size company that manufactures, sells, and exports textiles. An increased demand for the company's high-quality textiles has led to the approval by its CEO, Giuseppe Franco, to implement a major expansion to other markets. Mr. Franco is seen as a visionary leader in the textile industry as he transformed a cotton plantation company into one of the major textiles companies in northern Italy.Mr. Franco recently led an aggressive and successful series of acquisitions of wineries in southern and central Italy. Mr. Franco wants to follow these acquisitions by purchasing and introducing Tessile S.A. to the tourist and cheese industries. However, these last winery acquisitions left the company in serious debt and with its shares losing value due to the perceived negative view of Mr. Franco's strategy by its shareholders moving away from their core textile business.You have been assigned to advise Tessile, S.A. board of directors on identifying potential hazards, threats, and risks of Tessile's business strategies.Create a PowerPoint presentation that consists of at least 11 slides with a separate title slide and reference slide (not included in your number count). Be sure to include the following information in your presentation:Explain the process you will use to identify potential hazards, threats, and risks of the company's current business strategies.Identify the potential hazards, threats, and risks that you discovered when using your process.Be sure to include notes in your presentation where necessary. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations.Newsome, B. (2014). A practical introduction to security and risk management. Thousand Oaks, CA: Sage

5 pages

Internet Of Things In The Supply Chain.edited

In industries, Internet of Things (IoT) has been applied for different purposes. Sensing Enterprise is a network or an ent ...

Internet Of Things In The Supply Chain.edited

In industries, Internet of Things (IoT) has been applied for different purposes. Sensing Enterprise is a network or an enterprise attribute that ...

Similar Documents

What kind of organization would you like to work for? , management homework help

DQ 1.What kind of organization would you like to work for? What would be the best? What would be most realistic? Think abo...

Presentation of Leadership and Management Strategy, management homework help

Assignment 3: Presentation of Leadership and Management StrategyDue Week 10 and worth 100 pointsIn this assignment, you wi...

Lord of the Rankings Discussion Questions

1. Introduce one keyword, concept, technical term, jargon, example case, etc., that the author uses. Quote the author usin...

marketing plan, assignment help

In a 4 - 7 page (1,200 words), APA formatted paper citing at least 3 references write a report to be submitted in support...

Global Mergers and Acquisitions, accounting homework help

Global Mergers and Acquisitions" Please respond to the following:From the e-Activity, contrast the impairment of good...

Public Relations Theory and Practice, communications homework help

Case Study This assessment is based on a short article that reviews the BP Oil Case Study and the Queensland floods (this...

Five Step Marketing Approach Inv

• The best way for a company to survive the • It helps to identify the needs of the customer and • It helps a busine...

Essay Topic: How can a small business maximize referral networks to help launch a...

Strategic planning class lectures_91510613-Strategic-Mobility-Planning-White-Paper

uploads/services/161584/Strategic planning class lectures_91510613-Strategic-Mobility-Planning-White-Paper.pdf...

Study help

Our tutors provide high quality explanations & answers.

Post question

5 pages

Days Working Capital

Days of working capital, a concept of supply chain management, refers to the number of days an organization takes to conve ...

Days Working Capital

Days of working capital, a concept of supply chain management, refers to the number of days an organization takes to convert its liabilities and ...

SU Remaining Unique in Developing Quality & Innovative Products Discussion

Reply: Adaptability After an initial period of selling, Austin changed the way in which he branded his product. In ...

SU Remaining Unique in Developing Quality & Innovative Products Discussion

Reply: Adaptability After an initial period of selling, Austin changed the way in which he branded his product. In the Week 3 Discussion, you introduced your Value Proposition. Now you are going to take this to the next level. Use the Assumptionator PowerPoint Tool in your Weekly Materials to reexamine your previous assumptions about your product or service. Then answer the questions below: What are the key actions you need to take to deliver your Value Proposition to your Customers? One of the key actions that PaintedSquared would need to take would be to remain unique and different from other products while providing a space for both adults and children of all ages. In Chapter 8 of Art of the Start, Guy Kawasaki explained a product that is both different and valuable is the ‘Holy Grail’ of evangelism. In this state, PaintedSquared will make meaning, margin, and money (Kawasaki, 1). We would like to maintain a consistent experience with each customer each visit to PaintedSquared. What have you done to test your Value Proposition? We will conduct satisfaction surveys with customers regarding their current experiences with these services versus their experience with PaintedSquared. We will compare the two and improve on our services if needed. What will you do if it turns out that your original Value Proposition is not resonating with your customers? If we have trouble resonating with our customers, we will rebuild. PaintedSquared will refocus branding on a smaller age range, ages 5-19. This could increase value as adults will still have a new business providing excellent service to their children for a great price. Reference: Kawasaki, Guy. The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything. , 2015. Print.

International Business Paper

20151202231242paper_requirement.docx has the directions to this paper assignment. 20151202231318example.docx is ...

International Business Paper

20151202231242paper_requirement.docx has the directions to this paper assignment. 20151202231318example.docx is an example on what a company paper should look like.20151202231242paper_requirement.docx20151202231318example.docx

11 pages

Legalization Of Marijuana

How the Legalization of Marijuana Impacts Drug Crimes in the State of Colorado In recent years, there has been a hotly con ...

Legalization Of Marijuana

How the Legalization of Marijuana Impacts Drug Crimes in the State of Colorado In recent years, there has been a hotly contested public debate on the ...

Columbia Southern Hazards Threats And Risks At Tessile SA Presentation

Part 1Describe an event (or a thing) that you have personally experienced in your own life that could be a hazard to some ...

Columbia Southern Hazards Threats And Risks At Tessile SA Presentation

Part 1Describe an event (or a thing) that you have personally experienced in your own life that could be a hazard to some and a threat to others.Entry must be at least 250 words. No references or citations are necessary.Part 2Tessile, S. A., a company based in Turin, Italy, is a medium-size company that manufactures, sells, and exports textiles. An increased demand for the company's high-quality textiles has led to the approval by its CEO, Giuseppe Franco, to implement a major expansion to other markets. Mr. Franco is seen as a visionary leader in the textile industry as he transformed a cotton plantation company into one of the major textiles companies in northern Italy.Mr. Franco recently led an aggressive and successful series of acquisitions of wineries in southern and central Italy. Mr. Franco wants to follow these acquisitions by purchasing and introducing Tessile S.A. to the tourist and cheese industries. However, these last winery acquisitions left the company in serious debt and with its shares losing value due to the perceived negative view of Mr. Franco's strategy by its shareholders moving away from their core textile business.You have been assigned to advise Tessile, S.A. board of directors on identifying potential hazards, threats, and risks of Tessile's business strategies.Create a PowerPoint presentation that consists of at least 11 slides with a separate title slide and reference slide (not included in your number count). Be sure to include the following information in your presentation:Explain the process you will use to identify potential hazards, threats, and risks of the company's current business strategies.Identify the potential hazards, threats, and risks that you discovered when using your process.Be sure to include notes in your presentation where necessary. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations.Newsome, B. (2014). A practical introduction to security and risk management. Thousand Oaks, CA: Sage

5 pages

Internet Of Things In The Supply Chain.edited

In industries, Internet of Things (IoT) has been applied for different purposes. Sensing Enterprise is a network or an ent ...

Internet Of Things In The Supply Chain.edited

In industries, Internet of Things (IoT) has been applied for different purposes. Sensing Enterprise is a network or an enterprise attribute that ...