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MGMT 600 Big Bison Reports Case Study

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Chapter 12Concluding Case Study
1. Assume that hiring a general manager of operations was a good idea. What leadership
style would be most effective in this position? Explain why.
I think a Level 5 Leadership style would be best suited for this company. This style of
leadership combines transactional and transformational styles. By using a combination,
it ensures the people are motivated to transcend their personal interests for the good of
the group as well as allows the leader the ability to reward employees for services
rendered. Transformational leaders excite employees and revitalize organizations. In my
opinion Howser should have slowly implemented changes to the areas of the
organization that needed them, evaluated what was working well and left those aspects
alone. A slower implementation of changes would have allowed employees the
opportunity to adapt to the new environment.
2. What leader behaviors did Brad Howser exhibit? How well did they fit the needs of the
ad agency?
I believe Brad Hower exhibited a more transactional leadership approach as well as a
pseudotransformational leadership approach. He used his position of power to begin
implementing a much more rigorous schedule and when legitimate concerns were
raised, due to childcare arrangements already in place, he was unyielding. In the
instance of the question as to whether they were being good stewards of the company
money when purchasing supplies, he took the responsibility away from them rather
than using it as a teaching moment to show how to cut spend. He attempted to bridge
the divide he created through weekly feedback meetings to encourage team members
to contribute ideas; however, because of the precedent he set in other areas no one
was willing to contribute for fear (in my opinion) of the way it would be handled.
3. Consider your own leadership style. What are some of your tendencies, and how might
you change your perspective?
I like to think of myself as a charismatic leader, sometimes to a fault. I sometimes feel
such a strong conviction for my beliefs that I have a hard time taking a step back and
seeing that another belief or perspective might be better. I think the way I can change
this is to be more open minded and try to see things from other people’s point of view
prior to dismissing it as incorrect because it conflicts with my idea. I feel I could be a
Chapter 13Concluding Case Study
1. What kinds of behavior would an Employee of the Month program, as described in the
case, reinforce at Big Bison Reports? How might the company apply the principles of
reinforcement more effectively?
I think the program could be positive reinforcement, rewarding someone with the
employee of the month could encourage them to continue doing what they are doing it

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the hopes they might be rewarded again. After reading through the case study, hearing
that all the members of the team are performing above and beyond and seem to
already be pretty motivated to do a good job, I believe rewarding the team as a whole
would be more successful. In doing that, they could call to attention everything the
members are doing individually to contribute as well as what they are doing as a team
to ensure they are rewarded for working together well to make the company more
successful.
2. How might Big Bison Reports get inputs from employees to make company’s jobs more
motivating? What impact would this effort have on the company’s performance?
One of the best ways to get feedback from employees regarding their job, is to do
anonymous climate surveys. Allowing employees to give honest feedback regarding
their likes and dislikes without anyone knowing who submitted the information is key. I
am much more likely to give my opinion about what is or isn’t working in my job if there
is no way for anyone to trace it back to me, I am then confident that it won’t negatively
impact my job or the way my superiors view me. I think the only way to truly
understand what is or is not working in a current job is to get candid feedback from the
person who is doing the work. It is even more beneficial if there are several people
commenting about the same job. Having a workforce that is more motivated to succeed
greatly improves the morale of the company, which in turn improves productivity.
People who are happy and challenged in their jobs are more productive.
3. How would Big Bison’s employees perceive the equity of the Employee of the Month
program? Compare their reactions to that program with the response you expect from
an effort to involve employees in improving their jobs.
I think the Employee of the month program can have both a negative and a positive
effect on employees. For some employees it would be a driving factor to try hard and
earn the reward, for others they might feel that no matter what they do, they will not
earn the recognition so why even try. The second attitude could make that person feel
they aren’t ever going to be good enough and their quality of work or drive to achieve
goals could be impacted. While I feel an employee of the month program is a good idea
in theory, improving jobs would be more beneficial for the company as a whole. This
type of change will improve the work life for all rather than only improving the work
environment for some.
4. Think about a previous job you have held or hold currently. If you had the power to
make such decisions, what would you do to make the job more motivating for
employees?
If I had the power to make decisions to make the job more motivating, I would ensure
that when employees are asked for their honest opinions, those opinions are taken
seriously and evaluated to make necessary changes. I also believe a way to make a job
more motivating for employees is to give them the ability to make decisions in line with

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Chapter 12—Concluding Case Study 1. Assume that hiring a general manager of operations was a good idea. What leadership style would be most effective in this position? Explain why. I think a Level 5 Leadership style would be best suited for this company. This style of leadership combines transactional and transformational styles. By using a combination, it ensures the people are motivated to transcend their personal interests for the good of the group as well as allows the leader the ability to reward employees for services rendered. Transformational leaders excite employees and revitalize organizations. In my opinion Howser should have slowly implemented changes to the areas of the organization that needed them, evaluated what was working well and left those aspects alone. A slower implementation of changes would have allowed employees the opportunity to adapt to the new environment. 2. What leader behaviors did Brad Howser exhibit? How well did they fit the needs of the ad agency? I believe Brad Hower exhibited a more transactional leadership approach as well as a pseudotransformational leadership approach. He used his position of power to begin implementing a much more rigoro ...
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