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Footwear As An Industry Presentation

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1 GROUP ASSIGNMENT MARKETING MANAGEMENT Presented By GROUP 6 : MANSI BACHANI MAYANK AGARWAL MIHIR PATEL MOHIT PUROHIT MRIGANKA SARIN 181426 181427 181428 181429 181430 2 Topic: FOOTWEAR INDEX 3 Sr. No. Title Slide no. 1 Footwear as an industry 5 2 Segment review 6 3 Global consumers 7 4 World market share overview 8 5 Footwear brand : Adidas 10 6 Adidas : introduction 11 7 Adidas : history 12 8 Adidas : logo history 15 9 Adidas at glances 16 10 Adidas : market overview 17 11 Adidas : global distribution 18 12 Adidas India : market share 19 13 Adidas competitors : global and Indian 20 INDEX 4 Sr. No. Title Slide No. 14 Adidas : Marketing Strategies 22 15 Marketing Strategy : Comparison based on Marketing Mix 23 16 Adidas : Historic Move 26 17 Adidas : SWOT Analysis 27 18 Adidas : PESTAL Analysis 28 19 Conclusion 32 20 Adidas : Future Strategies 33 21 Adidas : latest Development 34 22 Bibliography 35 Footwear as an Industry 5 The footwear industry consists of companies engaged in the manufacturing of footwear  such as dress shoes, sneakers, slippers, boots, galoshes, sandals and athletic and trade related footwear.  Modern footwear is usually made up of leather or plastic, and rubber. In fact, leather was one of the original materials used for the first versions of a shoe. Category:  Slippers, sandals, sneakers, traditional footwear, formal and casual shoes, athletic Shoes etc ...
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