Overview This is your third case study assignment out of four. For this assignment, you will need to access the full-length case study you have been assigned at the top of this page within your Case Studies eText. You are required to read and analyze this case study. Your analysis must: Describe the company’s current Value Chain. (minimum of 1 page) Identify and explain/justify any changes to the Value Chain you think are appropriate. If no changes, explain why not. (minimum of 1 page) Provide a total of four findings of fact; 1 from the following four functional areas of business: Management Marketing Finance or Accounting Management Information Systems    

According to the Project Management Institute (PMI)® A Guide to the Project Management Body of Knowledge (PMBOK® Guide), Fifth Edition, 2013, "planning the project communications is important to the ultimate success of any project. Inadequate communications planning may lead to problems such as delay in message delivery, communication of information to the wrong audience, or insufficient communication to stakeholders" (p. 290). In considering the importance of stakeholder engagement and communication, describe three activities or actions you would implement to assure stakeholders that the project is managed within scope and schedule. In responding to your peers, compare and contrast your peers' selected activities or actions and offer suggestions for additional activities/actions to keep a project within scope and schedule.To complete this assignment, review the Discussion Rubric document.

MBA 500 Project One Guidelines and RubricCompetencyIn this project, you will demonstrate your mastery of the following competency:Determine the impact of proposed strategic decisions across departmentsScenarioYou work for a global health and beauty company that has decided to move to a strategic focus on the triple bottom line (TBL). TBL means it will measure its success based on people, planet, and profit rather than profit alone. This strategic decision is based on a desire to be true to the company’s mission and vision and because engaging in corporate social responsibility (CSR) will make the company more successful.The company objective is to transition from its current business model to CSR and TBL in three years. If the company successfully makes this transition, it would be the first in its industry to do so. This would create a first-mover advantage. As part of the TBL focus, the company CEO has asked each departmental manager to conduct a SWOT analysis of how transitioning to TBL will affect their departments.You work in a rewards/membership product line that offers discounts, special services, and other benefits to customers for maintaining a fee-based membership in the company’s membership rewards program. Now that the CEO has collected the SWOT analyses from all company departments, she has asked you to focus on how the TBL project will impact two cross-functional departments for your product line: marketing and sales.To allow you to do the analysis she requires, your CEO has provided you with the following documents:Her letter outlining the company’s commitment to CSR and its plans for using TBLThe company’s vision, mission, and values statementsThe company’s triple bottom line strategies documentTwo SWOT analyses: one for marketing, one for salesThe CEO wants you to use this information to create key performance indicators (KPIs) to measure your product line’s progress on meeting the company’s CSR goals.DirectionsYour CEO has requested that you develop a memo that outlines the strategic KPIs for TBL in sales and marketing. She has asked that each of the following tasks be clearly communicated in the memo, and that they be addressed in the order given.Develop one strategic question for each element of TBL: people, planet, and profit. These questions should give insights on how to measure the sales and marketing departments’ success in achieving the company’s goals. As you develop your strategic questions, follow these guidelines: Consider how each question relates to your interpretation of the provided SWOT analyses.Consider how each question will help achieve the CSR goals outlined in the CEO’s letter. For your strategic questions, identify key performance indicators (KPIs) of successful strategy development and implementation. Identify at least one KPI for each strategic question you provided. Explain how the KPIs will be measured. How will your KPIs help the company achieve its goals? Identify functional considerations related to TBL. How does the interconnectedness of the sales and marketing departments impact the measurement of TBL? This memo will be shared with your CEO and other stakeholders. So, please check the memo for spelling and grammar.What to SubmitTo complete this project, you must submit the following Word Document:A KPI Strategy MemoIn a Word document, use double-spacing, 12-point Times New Roman font, and one-inch margins. This assignment should be no more than 6 pages in length and should include references cited in APA format. Consult the Shapiro Library APA Style Guide for more information on citations.Supporting MaterialsThe following documents are internal knowledge sharing for the assignment and do not need to be cited in your document. The documents should be mentioned in your writing. For example, “According to the company CSR Initiative Letter, …”Document: CSR Initiative LetterThis document is a letter from the CEO.Document: Vision, Mission, and Values Statements This document contains the vision, mission, and values statements referenced in the CSR initiative letter.Document: Triple Bottom Line StrategiesThis is a document outlining the key strategies to help the organization move to a triple bottom line model.Document: SWOT Analyses From Sales and MarketingThis document contains a combined SWOT analysis from the two departments.