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Arreola Exp19 Excel Ch06 Cap Directmarketing

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New Mexico State University
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Direct Marketing Inputs Gross Profit Number of Ads Click Rate 10000 6,83% Parameters Design Fee Cost Per Ad Total Clicks Profit Per Click Gross Profit Net Profit Sonia Arreola 2,0% $ 2.500,00 2,5% $ 3.125,00 3,0% $ 3.750,00 3,5% $ 4.375,00 $ $ 2.000,00 2,2500 682,9268293 $ 12,50 $ 8.536,59 $ 5.000,00 4,0% 4,5% 5,0% 5,5% 6,0% 6,5% $ $ $ $ $ $ 5.000,00 5.625,00 6.250,00 6.875,00 7.500,00 8.125,00 Direct 20201024021609arreola_exp19_excel_ch06_cap_directmarketing Marketing Net Profit 10000 Net Profit 15000 20000 25000 30000 $ 50,00 $ 562,50 $ 1.075,00 2,0% 2,5% 3,0% $ 50,00 $ 1.075,00 $ $ 562,50 $ 1.843,75 $ $ 1.075,00 $ 2.612,50 $ 2.100,00 $ 3.125,00 $ 4.150,00 $ 3.125,00 $ 4.406,25 $ 5.687,50 $ 4.150,00 5.687,50 7.225,00 $ 1.587,50 3,5% $ 1.587,50 $ 3.381,25 $ 5.175,00 $ 6.968,75 $ 8.762,50 $ $ $ $ $ $ 4,0% 4,5% 5,0% 5,5% 6,0% 6,5% $ $ $ $ $ $ 2.100,00 2.612,50 3.125,00 3.637,50 4.150,00 4.662,50 Sonia Arreola 2.100,00 2.612,50 3.125,00 3.637,50 4.150,00 4.662,50 $ $ $ $ $ $ 4.150,00 4.918,75 5.687,50 6.456,25 7.225,00 7.993,75 $ 6.200,00 $ $ 7.225,00 $ $ 8.250,00 $ $ 9.275,00 $ $ 10.300,00 $ $ 11.325,00 $ 8.250,00 9.531,25 10.812,50 12.093,75 13.375,00 14.656,25 $ $ $ $ $ $ 10.300,00 11.837,50 13.375,00 14.912,50 16.450,00 17.987,50 Direct 20201024021609arreola_exp19_excel_ch06_cap_directmarketing Marketing 35000 $ $ $ 40000 5.175,00 $ 6.200,00 6.968,75 $ 8.250,00 8.762,50 $ 10.300,00 $ 10.556,25 $ 12.350,00 $ $ $ $ $ $ 12.350 ...
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