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Customer Centric Supply Chain

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User Generated
Subject
Marketing
School
Saudi electronic university
Type
Homework
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Customer-Centric Supply Chains: Too Risky to Build? Or Too Risky not to?
Saudi Companies can use Customer-centric supply chain focus as part of their
overall organizational strategy to provide value added customer service from point of
sale until the sale is completed, in this way the company will gain competitive
advantage over their competitors. Customer-centricity in supply chain is instrumental
in building trust and loyalty with the customers as well as assisting in building a
reputable company Brand. Customer centric strategies introduce better controls over
conflict management between employees and customers as well increasing positive
word of mouth feedback. The desired end result of customer centricity supply chain
is to deliver optimal services to each customer that is customized to their needs and
wants.
Too risky to build, it is never too risky to build a customer centric supply chain as
this implementation will give your company the competitive advantage in the
industry. Competitive advantage among your competitors includes your company to
be equipped with all the latest customer trends, updated IT infrastructures and in
touch with your customer. The implementation of a customer centric strategy will
include all employees and supply chain partners to be aligned to your company
objective. The customer centric supply chain strategy need to be communicated with
all role players to ensure that the process and transition is zero defects.
Or too risky not to, A Customer-centric supply chain focus will improve the
company’s overall customer satisfaction. It is important to understand that in supply
chain the customer is the most important factor in the value chain for the company to
be profitable. The process of moving product from supplier to customer within a set
time need to be perfected and can only be achieved if you engage with all your
stakeholders. Companies that are customer-centric are often found at the forefront of
innovation in the marketplace imply because they pay attention to detail. The science
of a customer centric supply chain implementation is to satisfy the needs and want of
the customer at the lowest cost, but offer the best valued service.

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Customer-Centric Supply Chains: Too Risky to Build? Or Too Risky not to? Saudi Companies can use Customer-centric supply chain focus as part of their overall organizational strategy to provide value added customer service from point of sale until the sale is completed, in this way the company will ...
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Anonymous
I was having a hard time with this subject, and this was a great help.

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