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The Efficiency And Inefficiencies Of Global Markets A1

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Nova Southeastern University
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Business Report
The efficiency and Inefficiencies of Global Markets
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Business Report
The efficiency and Inefficiencies of Global Markets
Market efficiency and inefficiency is one of the most debated issues among the investors and
also among the academics. The inconclusive and mixed result of the market efficiency and
inefficiency gave the birth of new theories that reconcile the two schools of thought in a
natural and satisfying conclusive manner. Marketing is the activity, set of institutions, and
processes for creating, communicating, delivering, and exchanging offerings that have value
for customers, clients, partners, and society at large. There is importance in identifying core
customers because too many companies waste their valuable time and resources selling to
and serving the "wrong" customers. They haven't taken the necessary steps to identify their
most valuable customers that purchased the primary product and were highly satisfied.
Primary customers are those who give the majority of their business to the supplier, and
secondary customers being those who do not. The results of this report is to demonstrate that
primary and secondary customers can be differentiated by analyzing the degree to which their
expectations have been met, and that specific expectation variables contributing to the
discrimination between the two groups can be identified. Exploring linkages among
marketing concepts and the fields of entrepreneurship and small business provides a fertile
ground for researchers in these disciplines. Customers and their preferences are different all
over the world, and so are their needs. And in order to meet those needs and actually provide
products consumers will buy, companies can use global market research. Global markets
refer to the market in which goods and services of one country are traded (purchased or sold)
to people of other counties.For example, food is a basic need, therefore, people will buy food
as it is a universal product; thus, specific global companies like Coca-Cola will sell to
customers all over the world based on the kind of product or service on demand in a given
market.

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1 Business Report The efficiency and Inefficiencies of Global Markets Student’s name Institutional Affiliation Course Professor’s Name Date 2 Business Report The efficiency and Inefficiencies of Global Markets Market efficiency and inefficiency is one of the most debated issues among the investors and also among the academics. The inconclusive and mixed result of the market efficiency and inefficiency gave the birth of new theories that reconcile the two schools of thought in a natural and satisfying conclusive manner. Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. There is importance in identifying core customers because too many companies waste their valuable time and resources selling to and serving the "wrong" customers. They haven't taken the necessary steps to identify their most valuable customers that purchased the primary product and were highly satisfied. Primary customers are those who give the majority of their business to the supplier, and secondary customers being those who do not. The results of this report is to demonstrate that primary and secondary customers can be differentiated by analyzing the degree to which their expectations have been met, and that specific expectation variables contributing to the discrimination between the two groups can be identified. Exploring linkages among marketing conce ...
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