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Assignment 3 Performance Management

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Assignment 3 Performance Management
In the retail store that in which I work as an HR manager clothes
are sold along with shoes, handbags, linens, etc. Recently my
company had its worst quarter and being the HR manager I have
asked by the upper management to improve the performances of the
retail store employees on an immediate basis so that the sales and
merchandise of the store can be improved and good customers can be
retained along with attracting new customers. When I got into the
process of assessing the employee performance in the retail store I
was annoyed and yet amazed to find out how the employees are less
motivated due to the negative media attention the company has been
getting about its earnings. I gradually realized, putting aside my
annoyance, that being the HR manager of the retail store my job is
encourage and motivate the employees instead of rebuking them
without solving the basic problems. Hence, I primarily thought of

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Assignment 3 Performance Management
installing an effective performance management system that can fit to
the environment and work culture of my retail store. I need the
establishment of a performance management system in order to
modify the employee’s current behaviors, and to link compensation
directly to the performance.
Firstly, for making the performance management system
effective I need to create a job description for a retail sales associate
in the following manner:
Job Description
Our Retail Sales Associates are in the best position to deliver the
company’s retail promise to our customers and hence, this job role is
immensely important. As a Retail Sales Associate, as an employee
you will have to hone your professional sales techniques and learn all
about the company’s sales strategies so that an effective and positive
relationship can be found between the company and its customers.
It must be noted that as a Retail Sales Associate you need to have a
positive attitude and a communicative nature so that customers feel at

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