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Assignment 3 You Are an Investment Analyst Pepsi versus Coca Cola

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Assignment 3 You Are an Investment Analyst
You Are an Investment Analyst;
Pepsi versus Coca Cola
A closer look at PepsiCo and Coca Cola
PepsiCo
Pepsi-Cola was created in the late 1890s by Caleb Bradham, a New
Bern, N.C. pharmacist. Then in 1965 Pepsi-Cola and Frito-Lay
merged to create PepsiCo(No author, 2012). According to No
author(2012) PepsiCo operates in the consumer goods sector and
produces a variety of foods and drinks to include Lays and Ruffles
potato chips, Doritos, Cheetos, Quaker oatmeal, Aunt Jemima mixes
and syrups, Quaker grits, Cap n Crunch, Quaker rice cakes, beverage
concentrates, fountain syrups, and finished goods under Pepsi,
Gatorade, Mountain Dew, Diet Pepsi, Aquafina, ready-to-drink tea,
coffee, and brands licensed from Dr Pepper Snapple. PepsiCo’s major
customer is Wal-Mart holding 12% of sales (Nooyi, 2010). Major
suppliers include E2M who specialize in packaging and

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manufacturing consulting and SHI International a regional reseller
and global IT provider (Freeman, 2010). No author (2012) stated
The president of PepisiCo is
Zein Abdalla Indra and Nooyi is Chairman and Chief Executive
Officer of PepsiCo, a global food and beverage leader with net
revenues of more than $65 billion and a product portfolio that
includes 22 brands that generate more than $1 billion each in annual
retail sales. PepsiCo’s main businesses Quaker, Tropicana,
Gatorade, Frito-Lay and Pepsi-Cola make hundreds of enjoyable
foods and beverages that are loved throughout the world.
Coca Cola
Coca Cola was created in 1886 by John Pemberton, however it was in
1888 when Atlanta businessman Asa Griggs Candler bought and
changed the history of the company by creating a demand for the
product through marketing (Coca Cola, 2012). Coca Cola produces
beverages of all kinds; some popular brands include Coke Classic,
Sprite, Dr. Pepper, Dasani, Mellow Yelow, Juan Valdez, Minute Maid,
Nestea, and Monster Energy drinks. Major customers include service

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