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STR 581 Week 4 External and Internal Environmental Analysis VIZIO Inc

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STR 581 Week 4
External and Internal Environmental Analysis
Name
STR-581
Date
Instructor
External and Internal Environmental Analysis
“VIZIO, Inc. was founded in 2002 by William Wang with the idea that
everyone deserves to own the latest technology”, VIZIO started out
providing consulting services for Gateway computers with three
employees, today there are over 160 employees, do to outsourcing a
majority of the work. VIZIO is “still hard at work taking entertainment
freedom by storm”, through adding computers, tablets, and Apps (VIZIO,
2012 para.1).
There are various external issues that can persuade VIZIO to make the
high-quality decisions in order to select a course of action, which will
have an effect on the company’s internal structure. The external
environment factors are influenced by one another they are: remote,
industry, and operating environment. In a competition situation, these
unified features summarize the core of the prospects and threats that
VIZIO confronts.
In order to track marketing prospects, VIZIO inc. should in addition be
conscious of its own internal assets, qualifications, and skills. A method
commonly applied by administrators or supervisors is the SWOT
analysis denotes the internal Strengths and Weaknesses of an individual
business and the environmental opportunities and threats a business
confronts. This advance assists managers to consider VIZIO’s internal
capabilities, while making use of the findings to enhance the strategic
alternatives.
Internal Environment

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