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IDEO shopping cart project

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Running head: IDEO SHOPPING CART PROJECT SUMMARY 1
IDEO Shopping Cart Project Summary
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IDEO SHOPPING CART PROJECT SUMMARY 2
IDEO Shopping Cart Project Summary
Introduction
IDEO is a company that has been specializing in designing different products as well as
innovation of the existing ones. The company has had great success in the business because of
different factors. The shopping cart project is one of the major projects that brought them the
silver award in the industrial design excellence awards. It is not an easy thing to be a leader in
such a business that requires so much input but the company has been able to pull it off.
Several attributes in IDEO organization have encouraged and enhanced innovation in the
organization. The first attribute is the hardworking nature of the employees or designers in the
organization. As seen in the project, the employees spent a lot of time discussing as well as
working overnight to see that they fulfill their dream and they achieve their goals in designing a
better product. The second attribute is the working environment whereby they have been
provided with the great ambience which encourages wild ideas that they later build to good
ideas. The designers are allowed to live the way they fill fit for the work. The absence of
restrictions allows them the free mind to develop new ideas. Team work is another attribute that
has helped enhance innovation in the organization. It is stated that the organization is good in
groups in that the designers can reasons and work together for the common good of the people.
Lastly and most important is able leadership. The organization has a leader who is able to steer
the group ahead and bring the best out of the strategists.
In conclusion, when contemplating about innovation, it is important to note that there are
certain attributes that should be considered to make it a success. Leadership is the key to success.
Employees are also important and the environment they are in. Giving them the space to create
wild ideas is important as such are the ideas that are worked on to become great in the future.

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Running head: IDEO SHOPPING CART PROJECT SUMMARY IDEO Shopping Cart Project Summary Name of Student Name of Professor Course Title Date Institution 1 IDEO SHOPPING CART PROJECT SUMMARY 2 IDEO Shopping Cart Project Summary Introduction IDEO is a company that has been specializing in designing different products as well as innovation of the existing ones. The company has had great success in the business because of different factors. The shopping cart project is one of the major projects that brought them the silver award in the industrial design excellence awards. It is not an easy thing to be a leader in such a business that requires so much input but the company has been able to pull it off. Several attributes in IDEO organization have encouraged and enhanced innovation in the organization. The first attribute is the hardworking nature of the employees or designers in the organization. As seen in the project, the employees spent a lot of time discussing as well as working overnight to see that they fulfill their dream and they achieve their goals in designing a better product. The second attribute is the working environment whereby they have been provided with the great ambi ...
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