Access over 20 million homework & study documents
search

Presentation Script Generation Like Discussion

Content type

User Generated

Subject

Writing

Type

Discussion

Rating

Showing Page:
1/4
Presentation Script Generation Like
Slide 1
Hello! My name is ,…………………In this video, I will address various questions regarding the
generation like documentary. The answers to these questions explain how the consumer is a
marketer and define how companies reach kids through technology. Moreover, I will evaluate
Tyler Oakley’s influence, explain social currency and its maintenance, address the “you are what
you like” phrase, elucidate how social media rips people apart, and address the value system of
likes. With this in mind, let’s get started,
Slide 2
According to the generation like documentary, the consumer is the marketer. For a proper
understanding of this phrase, a marketer is an individual responsible for promoting the buying
and selling of items. The consumer in this case becomes a marketer since the individual helps to
get the message across by reaching friends and peer networks. The chain works in this way, if a
consumer likes or shares information regarding a product, the activity arouses the interest of
friends and peer networks linked to the individual. For example, Ceili spends at least four hours
promoting the hunger games by liking and sharing details concerning the movie with her friends.
In this regard, the consumer sells the product on behalf of the company.
Slide 3
Most of these online consumers are kids due to the inclination towards seeking validation from
virtual friends found online. This aspect influences companies to understand the importance of
kids are the drivers of the system, a factor that increases the focus on ways of reaching the kids.
Companies use three main approaches to reach kids, which are selling the teen culture back to

Sign up to view the full document!

lock_open Sign Up
Showing Page:
2/4
the kids, using celebrities and popular individuals to advertise products, and giving kids a chance
to be part of the game. Selling the teen culture back entails associating brands such as gum with
teen culture. Using famous individuals entails using popular people to influence the habits of
fans and giving kids a change to be part of the game involves the creation of fame by association.
An example of the latter entails telling kids to send photos that will feature in Lady Gaga’s Diet
Coke promotion. Furthermore, brands communicate with customers by allowing consumers to
send messages, which sometimes get replies. Brands also use famous people to convey
messages, for instance, Taco Bell using Tyler Oakley to promote a burger.
Slide 4
Tyler Oakley is an influential You Tuber of youth culture due to his self-expressive nature that
creates a sense of personal reflection and the ability to get people to be all about something. In
this regard, Tyler’s obsession with pop culture corresponds with that of many people across the
world. Moreover, being self-expressive interests most viewers since the individual refers to
himself as an individual without a mouth filter. Additionally, Tyler understands how to get
people to be all about somethings since the activity helps to increase the traffic on his page. For
instance, the fact that people perceive Tyler as weird since he has a wall full of One Direction’s
pictures influences more people to view the page. Most companies and people listen to Tyler
since the individual is transparent and honest. These factors create trust with the audience hence
creating more viewership. For instance, people trust that Tyler’s remarks regarding the Cool
Ranch Doritos Taco are true.
Slide 5

Sign up to view the full document!

lock_open Sign Up
Showing Page:
3/4

Sign up to view the full document!

lock_open Sign Up

Unformatted Attachment Preview

Presentation Script Generation Like Slide 1 Hello! My name is ,…………………In this video, I will address various questions regarding the generation like documentary. The answers to these questions explain how the consumer is a marketer and define how companies reach kids through technology. Moreover, I will evaluate Tyler Oakley’s influence, explain social currency and its maintenance, address the “you are what you like” phrase, elucidate how social media rips people apart, and address the value system of likes. With this in mind, let’s get started, Slide 2 According to the generation like documentary, the consumer is the marketer. For a proper understanding of this phrase, a marketer is an individual responsible for promoting the buying and selling of items. The consumer in this case becomes a marketer since the individual helps to get the message across by reaching friends and peer networks. The chain works in this way, if a consumer likes or shares information regarding a product, the activity arouses the interest of friends and peer networks linked to the individual. For example, Ceili spends at least four hours promoting the hunger games by liking and sharing ...
Purchase document to see full attachment
User generated content is uploaded by users for the purposes of learning and should be used following Studypool's honor code & terms of service.

Anonymous
Great study resource, helped me a lot.

Studypool
4.7
Trustpilot
4.5
Sitejabber
4.4