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Running head: WEEK THREE ASSIGNMENT 1
Week Three Assignment
Antdrone R. Randolph
MHA 626 Strategic Planning & Marketing in Health Care
Ashford University
Instructor Cynthia Davis
Monday November 24, 2014

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WEEK THREE 2
Ochsner Baptist, A Campus of Ochsner Medical Center, is fully accredited, and staffed by
more than 390 trusted, skilled physicians and specialists – many practicing at Baptist for
decades. This hospital has all-private, inpatient rooms, a 12-bed intensive care unit, seven
operating rooms and two cardiac catheterization labs. In addition, the location also has an on-
site state-of-the-art imaging center and laser vision center. Ochsner Baptist also has a full service
emergency department that guarantees that patients will be seen by a doctor in thirty minutes or
less. The 6,000 square foot emergency room is staffed by a team of board-certified ER
physicians, offers two trauma rooms and 12 patient rooms, and is equipped with geriatric
amenities for seniors. Ochsner Baptist also specializes in women’s services with The Women’s
Pavilion, a state-of-the-art facility that provides expert care and service to women of all ages.
Ochsner Baptist is home to a health center with primary care and internal medicine physician
offices. Ochsner Baptist is located in the heart of the city business district (CBD) and services
many of the patients with in a few miles radius (Oschner Health, 2012). There are two main
competitors to Oschner in this particular area which possess their own specialties in care, The
Touro Infirmary and The Tulane Medical Center. This report will provide competitors profiles of
both of these hospitals.
The Touro Infirmary services the same area as does Ochsner Baptist, being that it is
located about two miles away from Baptist, making Touro Infirmary, Oschners main, head to
head competitor. Touro Infirmary is New Orleans' only community based, not-for-profit, faith-
based hospital. In 2013, Touro treated over 240,000 outpatient visitors, and over 14,000 inpatient
individuals. Touro is a 280 bed hospital that staffs 557 physicians, nurses, and other medical
staff, and employs over 1400 hospital employees. Touro is best known for its Family Birthing

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Week Three Assignment Antdrone R. Randolph MHA 626 Strategic Planning & Marketing in Health Care Ashford University Instructor Cynthia Davis Monday November 24, 2014 Ochsner Baptist, A Campus of Ochsner Medical Center, is fully accredited, and staffed by more than 390 trusted, skilled physicians and specialists - many practicing at Baptist for decades. This hospital has all-private, inpatient rooms, a 12-bed intensive care unit, seven operating rooms and two cardiac catheterization labs. In addition, the location also has an on-site state-of-the-art imaging center and laser vision center. Ochsner Baptist also has a full service emergency department that guarantees that patients will be seen by a doctor in thirty minutes or less. The 6,000 square foot emergency room is staffed by a team of board-certified ER physicians, offers two trauma rooms and 12 patient rooms, and is equipped with geriatric amenities for seniors. Ochsner Baptist also specializes in women's services with The Women's Pavilion, a state-of-the-art facility that provides expert care and service to women of all ages. Ochsner Baptist is home to a health center with primary care and internal medicine physician offices. Ochsner Baptist is located in the heart of the city business district (CBD) and services many of the patients with in a few miles radius (Oschner Health, 2012). There are two main competitors to Oschner in this particular area which possess their own specialties in care, The Touro Infirmary ...
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