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MKT 421 Week 3 DQ 2

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Select a product or service. Then select three different organizations that provide your selected
product or service and compare the prices associated with your selected product or service. What
is the difference between the prices among the different organizations? What is the rationale for
this difference?
Select a product or service.
Nintendo - Nintendo Wii Console (Black) with Wii Sports Resort
Then select three different organizations that provide your selected product or service and
compare the prices associated with your selected product or service.
Wal-Mart – $199.00
Target – $187.00
Best Buy – $199.00
What is the difference between the prices among the different organizations?
Target is lower by $12.
What is the rationale for this difference?
The difference from all three organizations that sell the Nintendo - Nintendo Wii Console (Black) with
Wii Sports Resort is that Target has a sale in this week’s ad for this product. Next week, I will purchase
this product for $199 just as the competitors. But, since I have a Redcard at Target (credit card) I can
save 5% at anytime which will automatically save me $9.95. Therefore, I would probably still purchase
this product at Target even once the sale ends.
By stores offering rebates, coupons, or percentages off by using their credit card, lures customers to
only shop at their store to save that additional small amount.

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Anonymous
Really useful study material!

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