Harley-Davidson: Business Overview

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 This presentation is about the “Harley- Davidson” organization. The presentation illustrates the monetary status of “HarleyDavidson” in year 2009 together with the vision statement of its CEO (Chief Executive Officer). The CEO, Matthew S Levatich, has the statement of vision as:  “Transform anticipations and dreams of our consumers into reality”. (SUPERSTITION HARLEY-DAVIDSON)  The performance of Harley-Davidson in year 2009 was not good in contrast to its performance of preceding years. In year 2009, total revenue of Harley-Davidson was dollar 4.29 billion in contrast to dollar 5.58 billion revenue of year 2008. It signifies the decline of 23.1% in its revenue.  In year 2009, income of Harley-Davidson was dollar 70.6 million contrasted to dollar 684.2 million in year 2008. This signifies a decline of 89.7%.  In year 2009, earnings of Harley-Davidson for each share declined 89.7% to dollar 0.30. contrasted to dollar 2.92 in year 2008. (HARLEY-DAVIDSON REPORTS 2009 RESULTS) The succeeding list illustrates the names of the management team (Board of Directors) of Harley-Davidson:  Matthew S. Levatich (CEO and President.  Richard I. Beattie (CEO and President)  Joanne M. Bischmann (Vice President, Communications)  Tonit M. Calaway (Vice President, Human Resources) (HARLEY-DAVIDSON LEADERSHIP) www.google.co.in) (www.google.co.in) The succeeding are the vital aims of Harley-Davidson:  New consumers (or Target ...
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