Access over 20 million homework & study documents

Shell Greenpeace And Brent Spar Case.

Content type
User Generated
Subject
Accounting
School
New Castle High School
Type
Homework
Rating
Showing Page:
1/10
1
BMA250 Managerial Social Responsibility
Student Name
Institutional Affiliation
Course
Tutor
Due Date

Sign up to view the full document!

lock_open Sign Up
Showing Page:
2/10
BMA250 MANAGERIAL SOCIAL RESPONSIBILITY 2
BMA250 MANAGERIAL SOCIAL RESPONSIBILITY
Question 1: Facts that Underpinned the Case
The Shell-Greenpeace case was a tight one with a lot of impacts on all the parties
involved. None the less Shell was the most impacted by the case and actions of Greenpeace. Few
factors might have caused the emergence of the case and the continuous massive intensity of the
case. First of all, Shell decided to sink the Brent Spar without considering a number of
stakeholders in the case. Shell failed to carry out any public participation concerning the case at
hand on the act they were about to do. They also went ahead not to carry out any public
disclosure after coming up with the decision. The environmentalist groups were also not
involved in the decision and options review; thus, they were all in the green about the decision
made by Shell. Therefore, once the case arose, it was easier for Greenpeace to campaign against
the company. Shell only thought that by the British government support, they would be
successful in their mission. Not including the comments of the extreme environmental groups'
representative stakeholders brought about all the negative campaigns against the decision. Had
Shell considered the people's perspective and voice on their decision by sharing with the key and
significant environmental conservatives and explaining to them why they came to a decision,
then the case would not have arisen.
Question 2: Decision Maker and Conflicting Demand of Accommodation
Based on the case of the company and how critical the situation is, the decision-makers of
the case are the board of management from Shell. Before making the decision, the board faced a
number of conflicting situations that highly influenced how the decision was to be made. The
first demand was on cost. The decision-maker had to weigh the cost that would be used on a
number of costs. The ultimate decision-making point is always on cost, and this formed the
conflicting part of the decision to decide whether to go for the cheapest or the most efficient
regardless of the cost. The next factor that formed part of the decision-making conflict was
environmental safety. Oil is a hazardous component with several adverse effects on the
environment, natural habitats, and people. The decision-makers had to deliberate upon a number
of factors and be able to come up with the perfect solution which could not by any chance affect
the environment and the people. They had to choose between having the material and reuse it or

Sign up to view the full document!

lock_open Sign Up
Showing Page:
3/10

Sign up to view the full document!

lock_open Sign Up
End of Preview - Want to read all 10 pages?
Access Now
Unformatted Attachment Preview
1 BMA250 Managerial Social Responsibility Student Name Institutional Affiliation Course Tutor Due Date BMA250 MANAGERIAL SOCIAL RESPONSIBILITY 2 BMA250 MANAGERIAL SOCIAL RESPONSIBILITY Question 1: Facts that Underpinned the Case The Shell-Greenpeace case was a tight one with a lot of impacts on all the parties involved. None the less Shell was the most impacted by the case and actions of Greenpeace. Few factors might have caused the emergence of the case and the continuous massive intensity of the case. First of all, Shell decided to sink the Brent Spar without considering a number of stakeholders in the case. Shell failed to carry out any public participation concerning the case at hand on the act they were about to do. They also went ahead not to carry out any public disclosure after coming up with the decision. The environmentalist groups were also not involved in the decision and options review; thus, they were all in the green about the decision made by Shell. Therefore, once the case arose, it was easier for Greenpeace to campaign against the company. Shell only thought that by the British government support, they would be successful in their mission. Not including the comments of the extreme environmental groups' representative stakeholders brought about all the negative campaigns against the decision. Had Shell considered the people's perspective and voice on their decision by sharing with the key and significant environmental conservatives and explaining to them ...
Purchase document to see full attachment
User generated content is uploaded by users for the purposes of learning and should be used following Studypool's honor code & terms of service.

Anonymous
Very useful material for studying!

Studypool
4.7
Indeed
4.5
Sitejabber
4.4