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Interactivecorp Restructuring Strategy

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Running head: INTERACTIVECORP RESTRUCTURING STRATEGY InterActiveCorp Restructuring Strategy Name Institution 1 INTERACTIVECORP RESTRUCTURING STRATEGY 2 InterActiveCorp Restructuring Strategy Business organizations in the modern world adopt various corporate and restructuring strategies as dictated by the different initiating forces; especially in the highly competitive business world (Bowman & Singh, 1993). Imperatively, the different strategies adopted are aimed at streamlining business operations towards more competitiveness. Restructuring can serve as a strong tool for a firm’s performance enhancement. As such, InterActiveCorp corporate level strategy can be identified as a moderate to a high level by which the firm diversifies its operations by acquiring electronic commerce business in other sectors such as classified ads and travel (Mullaney & Grover, 2003). Through the strategy, the corporation demonstrates a horizontal merger and acquisition strategy, as evidenced by the agreement with Match.com as well as Hotels.com. The company also leverages the presence of HSN whose high-profit mergers contribute significantly to the formation of high numbers of mergers and acqui ...
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