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Nudging Paper

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Subject
Economics
School
Florida State College at Jacksonville
Type
Homework
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Running Head: NUDGING PAPER 1 Nudging Paper Name Institutional Affiliation NUDGING PAPER 2 Section 1: The Facts 1. Nudging influence behaviors (saving patterns and consumption behavior) without inflicting any pain or making people feel coerced or bullied. 2. Nudging was used to influence the retirement savings patterns of people who have a huge tendency to stick to default options as opposed to enrolling with their company’s saving programs. 3. With the use of automatic enrollment (nudging/or manipulation technique) as the default option, the percent of workers who enrolled in retirement saving programs increased from 60 percent to 98 percent. 4. Automatic enrollment creates pleasant retirement and increases the level of satisfaction thanks to nudging strategy. 5. Nudging has been successfully used by Opower to encourage customers to conserve electricity. This was achieved by sending the average usage of neighbors. 6. When using nudging to influence consumption behavior, it is important to consider the reversed effect and thus one needs to be very careful on how to go about it. Reversed effect occurs because below-average users increase their consumption. 7. Using smilies ( ...
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