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Case Study Analysis

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Running head: CASE STUDY ANALYSIS 1 Robin Ash and Printzhof Press Case Study Analysis Name Institution Course Date CASE STUDY ANALYSIS 2 Robin Ash and Printzhof Press Case Study Analysis According to Cespedes & Clair (2019), Printzhof Press, a subsidiary of Education and Entertainment Holdings Inc. (EEH) based in New York City was involved in publishing college level textbooks and was the most significant division of EEH as it accounted for 35 percent of its revenues in 2010 as well as 43 percent of the of the net earnings before taxes. The organizational culture at Printzhof involved every individual, and this includes the customers, employees and suppliers being treated with “decency and respect” and was majorly emphasized by the company’s founder, Eric Nygren (Cespedes & Clair, 2019). It was a culture at Printzhof Press that the employees were self-driven and all operational issues were left to them. Another culture at Printzhof Press involved acting as a partner to academic instructors and not just a textbooks seller. The problems at Printzhof press included that the firm was slow in responding to any changes experienced in the publishing market of higher education (Cespedes & Clair, 2019). Another major problem which Printzhof Press was experiencing was competition from global powerhouse players which had been created through consolidation in the industry and these key competitors included Cengage, Pearson, as well as McGraw-Hill Education (Cespedes & Clair, 2 ...
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