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Company Profile

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Running head: COMPANY PROFILE 1
Company Profile
Name
Institutional; Affiliation

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COMPANY PROFILE
Company Profile
Introduction
Adidas is a German organization that is based in Bavaria Germany, and it specializes in
the manufacture of various sports products such as shoes, clothing, and accessories. It is the
largest sportswear company in Europe and the second largest in the entire world. Adidas has
financial interests in organizations such as Reebok, Bayern Munich, and Runtastic.The
organization has a company logo that is three parallel bars, and this is the official organizational
logo. The company has become a global brand and creates sportswear for various sports that
include football, basketball, cricket, baseball as well as swimming. In recent times it has
managed to partner in endorsements with specific athletes who market tailor-made exceptional
products with the company brand name.
Mission, Vision, and Values
Adidas is a global leader in the sporting goods industry and creates brands that represent
its passion in sports and the sporting lifestyle. It is committed to continuously strengthening its
brand products to improve industry competition. Adidas is an innovation and designs leaders
who help athletes to achieve peak performance. It is consumer focused and continuously
improves the quality as well as look and image of its products. It is a global organization that is
socially and environmentally responsible and embraces creativity as well as diversity. It is
dedicated to continuing delivering outstanding financial results. The core values of Adidas
represent what the organization stands for. It stands for performance, and sport is the foundation
of all it does, and execution excellence is the primary goal. Passion is another value that is at the
heart of the company. It is continuously moving forward, innovating and improving. Integrity is

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Running head: COMPANY PROFILE 1 Company Profile Name Institutional; Affiliation 2 COMPANY PROFILE Company Profile Introduction Adidas is a German organization that is based in Bavaria Germany, and it specializes in the manufacture of various sports products such as shoes, clothing, and accessories. It is the largest sportswear company in Europe and the second largest in the entire world. Adidas has financial interests in organizations such as Reebok, Bayern Munich, and Runtastic.The organization has a company logo that is three parallel bars, and this is the official organizational logo. The company has become a global brand and creates sportswear for various sports that include football, basketball, cricket, baseball as well as swimming. In recent times it has managed to partner in endorsements with specific athletes who market tailor-made exceptional products with the company brand name. Mission, Vision, and Values Adidas is a global leader in the sporting goods industry and creates brands that represent its passion in sports and the sporting lifestyle. It is committed to continuously strengthening its brand products to improve industry competition. Adidas is an innovation and designs leaders who help athletes to achieve peak performance. It is consumer focused and continuously improves the quality as well as look and image of its products. It is a global organization that is socially and environmentally responsible and embraces creativity as well as diversity. It is de ...
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