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fectors considering in swot_analysis

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Strengths
Network of PSAs & Agents across the
country
Choice of 3*, 4*, & 5* Hotels
One Window Operations
Discounted Air tickets
Market Competitive package prices
Brand Loyalty
Weaknesses
Inexperience staff
Lack of management support
Delays in package launching
Poor Marketing campaign
Opportunities
Increasing trend of travelling
Explore new destinations
Strategic Partnership with well establish
tour operators/Hotels
Religious Tourism
Threats
Terrorism
Political instability
Competition from Airlines, Tour
Operators & Hotels
Lack of motivation among employees
Visa hurdles for Pakistanis

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