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ENGL 1050:
Selling Success
Marketing is one of the most critical activities in any organization. An increase in sales
revenue or profits is often dependent on implementing effective adverting strategies that capture
the attention of the target customers. Most organizational currently apply celebrity selling success
and the accompanying visual advertising and colorful messages to sell a product. There are several
ways through which advertisers can use to sell a product successfully. First, a brand advertiser or
marketer can use the reciprocity principle of the give and take relationship between humans. Based
on the principle, an advertiser can sell a product to a customer by describing its benefits to show
its worth. Using successful celebrities to associated the product with the success associated with
the celebrity. The customer would feel the product's value, and the advertiser shall receive revenue,
the give and take relationship. Also, advertisers employ the verbatim effect by breaking down
ideas into simple concepts to help the customer remember the products. The advertiser can easily
sell a product to the customer by using the reciprocity principle and the verbatim effect.
Advertisers can also use messages that evoke an emotional response in the customer. They
can use advertisements that trigger sentiments through different themes. An advertisement that
triggers sentimental and emotional reactions in customers is likely to significantly influence the
customer's intention to purchase that specific product. Also, color plays a huge role in evoking
certain feelings in a person. Advertisers can use color to create an empathetic, passionate consumer

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response to influence their purchase intention. For example, social media influencers like Kylie
Jenner prefer to use bright colors such as orange and pink in their advertisements. This is meant to
create a passionate response from the customer to make them purchase the product. An example
of a successful advertisement that developed an emotive response in the customer is Unilever's
"Dirt is good," as it resonated with most target customers.
writing Success.
Written communication offers a virtual representation of the author's personality,
worldview, and perspective in life. Conveying these attributes through traditional paper and ink
and electronics in modern digital life is essential for every aspiring writer. Current writing
experience I have minor grammar and punctuation issues with my recent work. Furthermore, my
tone in writing has dramatically improved to demonstrate my prowess and improved written
communication. I often consider proper planning as a crucial step in the successful communication
of ideas as concepts. I was known for my organization and ability to utilize different vocabulary
in my written communication from a young age. In the past, I gained confidence and courage to
explore multiple styles of written expression from poem composition, music, and electronic
messaging. Experience of Success with writing included helping my classmates compose letters
and written documents. However, compared to past experiences with writing, I believe I have
gained better clarity and conciseness in my writing style, often brainstorm, and develop outline
drafts before starting my writing experience. Giving the entire process a complete overview is
insightful and helps in efficient writing as required material and knowledge areas can be prepared
before the actual work begins. My writing attitude is mature and self-conscious. It is much easier
to find the right words at the right time in an impromptu writing performance. The vast amount of

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Student's Name Professor's Name Course Date ENGL 1050: Selling Success Marketing is one of the most critical activities in any organization. An increase in sales revenue or profits is often dependent on implementing effective adverting strategies that capture the attention of the target customers. Most organizational currently apply celebrity selling success and the accompanying visual advertising and colorful messages to sell a product. There are several ways through which advertisers can use to sell a product successfully. First, a brand advertiser or marketer can use the reciprocity principle of the give and take relationship between humans. Based on the principle, an advertiser can sell a product to a customer by describing its benefits to show its worth. Using successful celebrities to associated the product with the success associated with the celebrity. The customer would feel the product's value, and the advertiser shall receive revenue, the give and take relationship. Also, advertisers employ the verbatim effect by breaking down ideas into simple concepts to help the customer remember the products. The advertiser can easily sell a product to the customer by using the recip ...
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