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Strategic Management Assignment-1

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8th edition Steven P. Robbins Mary Coulter PowerPoint Presentation by Charlie Cook Copyright © 2005 Prentice Hall, Inc. All rights reserved. LEARNING OUTLINE Follow this Learning Outline as you read and study this chapter. The Importance of Strategic Management Explain why strategic management is important. Discuss what studies of the effectiveness of strategic management have shown. The Strategic Management Process List six steps in the strategic management process. Describe what managers do when they do external and internal analyses. Explain the role of resources, capabilities, and core competencies in the internal analysis. Copyright © 2005 Prentice Hall, Inc. All rights reserved. 8–2 L E A R N I N G O U T L I N E (cont’d) Follow this Learning Outline as you read and study this chapter. Types of Organizational Strategies Explain the three growth strategies. Discuss the BCG matrix and how it’s used. Define SBUs and business-level strategies. Describe the role of competitive advantage in businesslevel strategies. Explain Porter’s five forces model. Describe three generic competitive strategies. Copyright © 2005 Prentice Hall, Inc. All rights reserved. 8–3 L E A R N I N G O U T L I N E (cont’d) Follow this Learning Outline as you read and study this chapter. Strategic Management in Today’s Environment Discuss the implications of dynamic and uncertain environments on organizational strategy. Explain the ru ...
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