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university of Maryland college park
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Surname 1
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Professor's Name
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Problem-Solution Recommendation
Introduction and Background
As an independent researcher, my outlook will focus on a garment-producing business. I
will analyze various business issues, conduct in-depth research to understand the conundrums,
present the findings, and provide solutions. Nike is a large shoe company based in the US. The
Company also has other subsidiaries in various countries all over the world. A CEO is the top
management subject that coordinates all the Corporation's activities with the help of branch
managers in foreign countries. Its mission is to increase human potentiality through quality shoes
(Nike). The Company has employed many employees in both the parent country and abroad.
Initiated many years ago, the Company has been in operation for some time now and has gained
a vast market share making it one of the top players in the shoe industry. It has also cut the
market by explicitly dealing with sports shoes. The Company manufactures all types of sports
shoes ranging from kids, women, and men products. The shoes are of high quality, making them
highly valuable and expensive. The production process utilizes different types of materials to
manufacture high-quality garments. These products are available both in physical and online
stores. The Company has heavily invested in social media presence on Instagram and Facebook
pages that display the different garments. Despite having subsidiary Companies outside the US,
it also partners with sports federations and football clubs. The Company has progressively
partnered with the community in all areas of operation by sponsoring sports activities and

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Surname 2
education sponsorships for needy students. Additionally, this Company has set purposes to
revolutionize the sports industry by shaping the future.
Problem and Statement
The business faces several challenges that threaten its stability and reputation. One of the
issues is the financial crisis. Businesses are some of the sectors greatly affected by the Covid-19
pandemic. According to ILO, the unprecedented pandemic has severely affected cash inflows in
businesses. Stringent protection measures have initiated financial difficulties that have affected
economic stability amongst nations and their citizens. Most industries that do not produce
essential services have suffered as people downsized their budgets to deal with only essential
goods and services. Fashionable shoes do not qualify as a basic need. Besides, the social
distancing demands have reduced outdoor activities and associations, which propel people to
acquire shoes. Hence, business sales have declined since the pandemic advent crippling financial
sustenance. Some of the areas affected by the Covid-19 financial crisis are employee payments,
supply, and access to raw materials (ILO). However, the Company has reduced the employees'
salaries to cope with low income flows as the demands are still low. This direction was
guaranteed as garment industries have been in the spotlight for employees' mistreatment. This
opens up to another problem of unsafe working conditions in the subsidiary Companies outside
the US. There have been recent complaints from the workers of crowded workplaces,
unfavorable sleeping areas, and harmful materials without proper protection. According to
UNDP's sustainable development goals, climate action is critical to salvaging the deteriorating
world climate. However, this business's waste disposal ways pose an environmental issue
through pollution.
Research Methods

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Surname 1 Student's Name Professor's Name Course Date Problem-Solution Recommendation Introduction and Background As an independent researcher, my outlook will focus on a garment-producing business. I will analyze various business issues, conduct in-depth research to understand the conundrums, present the findings, and provide solutions. Nike is a large shoe company based in the US. The Company also has other subsidiaries in various countries all over the world. A CEO is the top management subject that coordinates all the Corporation's activities with the help of branch managers in foreign countries. Its mission is to increase human potentiality through quality shoes (Nike). The Company has employed many employees in both the parent country and abroad. Initiated many years ago, the Company has been in operation for some time now and has gained a vast market share making it one of the top players in the shoe industry. It has also cut the market by explicitly dealing with sports shoes. The Company manufactures all types of sports shoes ranging from kids, women, and men products. The shoes are of high quality, making them highly valuable and expensive. The production process utilizes different types of materials to manufacture high-quality garments. These products are available both in physical and online stores. The Company has heavily invested in social media presence on Instagram and Facebook pages that display the different garments. Despite having subsidiary Companies outsi ...
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