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Financial services providers compete strongly with each other, one way is by offering products that have slightly different features from those of their rivals. This can make choosing financial products more complicated for the average customer, who may not be familiar with all the different combinations available. People may be persuaded into choosing a product that has features they don't need and paying more. enable customers to compare financial products easily and thus to make informed choices. They containbest buy tables and quotation tools. They can be very helpful but customers are still advised to spend time researching various products. E.g. a provider may appear at the top of the best buy table because it offers the mortgage for the lowest interest rate but the product concerned might be a loyalty mortgage available only to existing customers Presented by Paul Lewis, gives info on financial products but doesn't aim to market them Customers also need to bear in mind that these websites are often brokers for the products that they include in their tables: this means that the company running the website earns commission from the provider. This may influence They contain a selection of current stories on personal financial products and warnings against nroblems and scams This may influence what purpose - identify problems that people might be having with particular products or to warn 9.3.1 - money box ...
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