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Marketing Discussion.

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Marketing
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CUNY York College
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Marketing Discussion
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Marketing Discussion
In many cases, the country of manufacturing impacts how a product is perceived by its
customers. The strategy's emphasis on presenting an optimistic image of things in locations
where purchasers have a negative view is the reason. Country of origin has less influence on
consumers' decision-making process than other promotional factors. Still, it does impact
cognition of the goods when compared to promotional aspects. The concept of origin-country
impacts customers' purchasing power and market purchases are highly influenced by the nation
of origin of the products they purchase.
The impression of a product in the market is highly impacted by the country of origin and
other promotional elements. Since customers prefer to rate imported products in a manner that
differs significantly from how they would judge domestically produced commodities, imported
products have become crucial market components. According to chapter 15 many studies have
been carried out in the United States and they have revealed that American customers tend to be
skeptical of products originating in particular countries, such as China (Armstrong et al., 2019).
They favor things from some countries over those from other countries. For example, people
may be more willing to purchase products from a nation with a high profile of well-known
names, even if they don't necessarily care about their quality. In this scenario, nation branding is
crucial in influencing the general public's perception of items from that region.

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1 Marketing Discussion Student’s Name Institutional Affiliation Course Date 2 Marketing Discussion In many cases, the country of manufacturing impacts how a product is perceived by its customers. The strategy's emphasis on presenting an optimistic image of things in locations where purchasers have a negative view is the reason. Country of origin has less influence on consumers' decision-making process than other promotional factors. Still, it does impact cognition of the goods when compared to promotional aspects. The concept of origin-country impacts customers' purchasing power and market purchases are highly influenced by the nation of origin of the products they purchase. The impression of a product in the market is highly impacted by the country of origin and other promotional elements. Since customers prefer to rate imported products in a manner that differs significantly fro ...
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