Managment Information Systems 1

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Management Information System in Coca-Cola Company 1

Management Information System in Coca-Cola Company

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Management Information System in Coca-Cola Company 2

Part 1

1. The Areas Which Coca-Cola Should Reflect On When Assessing Its Globalization

Readiness

The Coca-Cola Company should consider outsourcing strategies when offering its

products. Outsourcing requires a company to involve other companies to manage various

activities of an organization like advertising, storage, and maintenance to cut the cost of

production (Brondoni 2019). Coca-Cola should also reflect on different cultures to fit in the

global market. It should be ready to embrace and promote people's culture to avoid mixed

reactions to its products.

2. The Most Suitable Method Coca-Cola Can Choose To Enter In a Global Market

The low price strategy is the most suitable method that Coca-Cola can employ to more

customers in the global market. The company should provide its products at relatively lower

prices to gain a marketing advantage and manage stiff competition from other firms like Pepsi.

Coca-Cola Company can achieve the cost advantage by taking advantage of economies of scale,

improved efficiency, and obtaining raw materials at relatively lower prices.

3. The Main Issue Relating To Coca Cola's IT Infrastructure Required To Implement

a Global Strategy

The company experiences a lack of efficient data storage architecture. Efficient databases

are essential for sales, product inventories, and other marketing activities. Coca-Cola depends on

cloud storage since it is scalable to accommodate huge data and cost-effective to cut the cost of

production. However, it is more vulnerable to attack through hacking and injection of malware,

leading to a significant data loss.

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Management Information System in Coca-Cola Company 1 Management Information System in Coca-Cola Company Student's Name University Course Professor Date Management Information System in Coca-Cola Company 2 Part 1 1. The Areas Which Coca-Cola Should Reflect On When Assessing Its Globalization Readiness The Coca-Cola Company should consider outsourcing strategies when offering its products. Outsourcing requires a company to involve other companies to manage various activities of an organization like advertising, storage, and maintenance to cut the cost of production (Brondoni 2019). Coca-Cola should also reflect on different cultures to fit in the global market. It should be ready to embrace and promote people's culture to avoid mixed reactions to its products. 2. The Most Suitable Method Coca-Cola Can Choose To Enter In a Global Market The low price strategy is the most suitable method that Coca-Cola can employ to more customers in the global market. The company should provide its products at relatively lower prices to gain a marketing advantage and manage stiff competition from other firms like Pepsi. Coca-Cola Company can achieve the cost advantage by taking advantage of economies of scale, improved efficiency, and obtaining raw materials at relatively lower prices. 3. The Main Issue Relating To Coca Cola's IT Infrastructure Required To Implement a Global Strategy The company experiences a lack of efficient data storage architecture. Efficient databases are essential for ...
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