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feasibility criteria,

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Project Summary
In this chapter, the group presents the highlights, descriptive definition, long- range
objectives, feasibility criteria, history and basic conclusions of studying the business viability of
“Biba Lavendera” laundry shop.
A. Name of the Enterprise
Biba Lavandera Laundry Shop
A business name is one of the most essential things to be prepared in starting a business.
Biba Lavandera as the primary name of the business, originated from the noun word “bibo” that
means smart or bubbly. It is used to refer a person that is active and has energy. “lavandera”
came upon the suggestion of Professor Patriarca as it appeals more to the target audience. Biba
Lavendera somehow gives an extraordinary attention
The name “Biba Lavandera is unique, simple and easy to remember. People will easily
visualize what the business is about and it will aid to their memory. It includes the information
that the business does and can easily be understood by various target market.
The business logo shows a bubbly girl to represent Biba, a sun to denote a bright day for
doing laundry with the name of the enterprise. The colors used are on the light shades to be more
attractive and leave a clean and fresh image.

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B. Location
The location of the business is at Blk 79 lot 3 Ginseng Road, Robinsons Homes East Bgy.
San Jose, Antipolo City. Biba Lavandera is inside the Robinsons Homes. Basically, the business
is intended for the residents of the community because not all the residents have house helpers to
do the laundry. Many residents are working and they are too busy to do the laundry so this kind
of business is good enough for the people inside the community. The lot measures 24 sq
2
and the
laundry shop is expected to occupy 16 sq
2.
Originally, the location was occupied by a salon. The
rates of renting the place range from 3,000php to 4,500php a month since it is located on the
main road; hence it projects a higher rate. The cost of renting the place is good enough for the
productivity of the business because it is easily seen by the target audience.
The main location is near the Robinsons clubhouse, the chapel and the main gate so it is
accessible for all the residents of the subdivision. An efficient site for “Biba Lavandera” is seen
in the community because the need for an instant way to clean the resident’s clothes is high. The
village is in the city so raw materials and other utilities will be available for the business owners.
This is the map of the whole Robinsons Homes East which has approximately 3, 400-4,000
occupied houses (from wikimapia).

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Project Summary In this chapter, the group presents the highlights, descriptive definition, long- range objectives, feasibility criteria, history and basic conclusions of studying the business viability of “Biba Lavendera” laundry shop. A. Name of the Enterprise Biba Lavandera Laundry Shop A business name is one of the most essential things to be prepared in starting a business. Biba Lavandera as the primary name of the business, originated from the noun word “bibo” that means smart or bubbly. It is used to refer a person that is active and has energy. “lavandera” came upon the suggestion of Professor Patriarca as it appeals more to the target audience. Biba Lavendera somehow gives an extraordinary attention The name “Biba Lavandera” is unique, simple and easy to remember. People will easily visualize what the business is about and it will aid to their memory. It includes the information that the business does and can easily be understood by various target market. The business logo shows a bubbly girl to represent Biba, a sun to denote a bright day for doing laundry with the name of the enterprise. The colors used are on the light shades to be more attractive and leave a clean and fresh image. B. Location The location of the business is at Blk 79 lot 3 Ginseng Road, Robinsons Homes East Bgy. San Jose, Antipolo City. Biba Lavandera is inside the Robinsons Homes. Basically, the business is intended for the residents of the community because not all the resi ...
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