Part 1 Deliverable Length: 450–650 words President Learner wants your assurance that the e-business acquisition will reduce administrative costs associated with traditional brick-and-mortar health care providers while also improving customer relationships. You are to compose a memo that briefs him about what the three different types of channels mean; your evaluation of the appropriateness of the three different channels for your vision of the new MedEd/CHC; and that explains, in at least 1 page, the specifics of your marketing plan for MedEd/CHC based on the type of channel you suggest. The memo should be 450–650 words and should include applying the strategic digital marketing channels continuum, as follows: Intermediation: The e-business’s information accessed through a brick-and-mortar medical health care or education provider Disintermediation: The e-business’s health care information and services accessed directly, often substituting or bypassing traditional medical service providers Reintermediation: The e-business’s health care information and services delivered by utilizing third-party online services for medical treatment advice, customer/user data analysis, registration and sponsorship payment processing, or information security protection Reintermediation may also include the e-business’s marketing channel strategies that combine online click-and-order information access with on-ground brick-and-mortar service delivery Support your assertions with links to online Web sites or services that have implemented the types of digital marketing strategy approaches referenced in your report. Part 2 Online Customer Relationship Management Deliverable Length: 8 slides with 200 words of speaker notes per slide Develop a PowerPoint presentation of 8–11 slides for a proposal, including 200–250 words of speaker notes per slide, covering the following: The proposal should begin with a brief explanation of each separate technique (1–2 slides). Present your evaluation of 3–4 of the technique’s strategic contributions to the e-business's market leadership for MedEd/CHC (3–4 slides). The specific techniques that you should evaluate in your plan include the following: Personalized customer interaction Customer relationship management (CRM) Customer experience management (CEM) Interactive relationship marketing Mass customization Customerization Conclude with a proposed plan integrating at least 3–4 of the strategic techniques to achieve the e-business’s CRM and relationship marketing objectives for MedEd/CHC (4–5 slides). Use the presentation's Notes section to describe concept applications in detail.

“The state of competition in an industry depends on five basic forces…The collective strength of these forces determines the ultimate profit potential of an industry.”Threat of entryIdentify an “iconic” example of threat of entry. Relate this example to barriers to entry like economies of scale, product differentiation, etc. Provide an example of threat of entry that is relevant for an independent restaurateur.Powerful suppliers and buyersIdentify an “iconic” example of powerful suppliers or powerful buyers. Provide an example of powerful suppliers or buyers that is relevant for an independent restaurateur.Threat of substitute products or servicesIdentify an “iconic” example of substitute products or services. Provide an example of substitute products or services that is relevant for an independent restaurateur.Jockeying for position/The industryIdentify an “iconic” example of jockeying for position within an industry. Provide an example of jockeying for position that is relevant for an independent restaurateur.

PLEASE SEE ATTACHED FILES FOR ASSIGNMENT DETAIL AND INFORMATION!!!Decision Making and Capital Budgeting (IP)Deliverable Length: 1 Excel spreadsheet and 1 paper of 1,500–2,000 wordsAssignment Description:Based on the following information, calculate net present value (NPV), internal rate of return (IRR), and payback for the investment opportunity:EEC expects to save $500,000 per year for the next 10 years by purchasing the supplier.EEC’s cost of capital is 14%.EEC believes it can purchase the supplier for $2 million.Answer the following:Based on your calculations, should EEC acquire the supplier? Why or why not?Which of the techniques (NPV, IRR, or payback period) is the most useful tool to use? Why?Which of the techniques (NPV, IRR, or payback period) is the least useful tool to use? Why?Would your answer be the same if EEC’s cost of capital were 25%? Why or why not?Would your answer be the same if EEC did not save $500,000 per year as anticipated?What would be the least amount of savings that would make this investment attractive to EEC?Given this scenario, what is the most EEC would be willing to pay for the supplier?Prepare a memo to the President of EEC that details your findings and shows the effects if any of the following situations are true:EEC’s cost of capital increases.The expected savings are less than $500,000 per year.EEC must pay more than $2 million for the supplier.