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Assignment Brief
For this ICA, you are required to produce a Business Plan
linked to your area of study along with a reflection using the
submission template provided. There are 3 main tasks you
need to complete. A MS Word template is included in the
Assignment folder of your module Blackboard site for you to
complete and submit.
Task 1: Business model canvas
You must use the business model canvas taught on the
module to develop a business plan for a sustainable
innovative product / service / system or process linked to
an engineering discipline. All aspects of the business model
canvas must be completed. The first page of the MS Word
submission template focuses on the triple layered business
model canvas in a poster format.
Task 2: Reflection on the Business Plan design activities
Identify one or more learning events that you have
encountered whilst undertaking the design of your business
plan. A learning event could be something that confirms or
contradicts your prior knowledge, theories or understanding.
It does not have to be an event that went well; often we learn
more from things that do not go quite as planned. If it was a
negative learning event, describe what you will do differently
in the future to lead to a more positive outcome and how you
will use this experience to guide future behaviour. When
identifying your learning event(s), think about all the things
you have done as part of putting together your business plan
using the business model canvas. Decide which of those things
have helped you understand better or helped you become
better at business plan designing.
Separate to this, also reflect on your interactions with your
course group. Thinks about how it has influenced your
approach to business planning.
Discuss your reflection on the learning event(s) you have
identified and your interactions in a written form (around 500
words). The second page of the MS Word submission template
focuses on task 2.
Task 3: Reflection on the use of literature for Business Plan
design
Given below are 5 references part of a hypothetical student’s
reference list for their busines plan.
Reference1:https://uk.businessesforsale.com/uk/searc
h/civil-engineering-businesses-for-sale
Reference 2:Jocovic, M., Melovic, B., Vatin, N. and Murgul,
V., 2014. Modern business strategy Customer
Relationship Management in the area of civil
engineering. In Applied Mechanics and Materials (Vol.
678, pp. 644-647). Trans Tech Publications Ltd.
from the website
https://www.scientific.net/AMM.678.644
Reference 3: Zhao, X., Chang, T., Hwang, B.G. and Deng, X.,
2018. Critical factors influencing business model
innovation for sustainable buildings. Sustainability,
10(1), p.33. (Available online:
https://www.mdpi.com/2071-1050/10/1/33)
Reference 4:Ainger, A., Kaura, R. and Ennals, R., 2012.
Executive guide to business success through human-
centred systems. Springer Science & Business Media.
Reference 5:https://gocontractor.com/blog/top-
instagram-accounts-construction/
Use your learnings from your lectures and other teaching
related activities in this module to reflect on the quality and
appropriateness of these as reference literature (around 500
words). List your references and comment on how they
compare. The third page of the MS Word submission template
focuses on task 3.
SOLUTION:
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Business title:
Student full name:
Key Partners
Cost Structure
Key Activities
Key Resources
Value Propositions
Channels
Customer Segments
Revenue Streams
Construction business
Student ID:
Course:
Funds Partners
Real Estate brokers and agents
LEED and Industrialization
advisers
Bank mortgage
Lower costs and prices for
customers by automation and
streamlining
Agitated assets recovery
Alteration and reconstruction of
buildings
Trading property
Capital resources include
owners and partners capital
Human capital also involved
Experts capital like design
home automation and green
building
At the low cost of green
building,home automation and
design we improve the
customers’ living quality and
reducing the daily basis homes
operational cost.
A small and specialized market
(niche market) is facilitated first
Middle class families prefer low
cost homes
Cosmopolitan location used
White collar customer segment
Way of living(comfort,use of
space,healthy living)
Excellent home maintenance
and customer services
Loyalty and retention
programme
For quick inquiries and
maintenance appointments
provide customer services
helpline
Social media and direct mail
campaign
Real estate brokers and agents
Using multiple media channels
for paid advertisement
Candid sales force
Worth operating cost
Maintenance and modification cost
Advertisement through different channel
Real estate brokers and agents commission
For reducing the raw material cost to generate the production at the maximum level
with the help of our key partners and maintain our larger customer segment
Sales of homes is a source of primary revenue
Demand pricing is basically used to try to maximize revenue by negotiation and real
time market is a secondary source of revenue

Unformatted Attachment Preview

Assignment Brief For this ICA, you are required to produce a Business Plan linked to your area of study along with a reflection using the submission template provided. There are 3 main tasks you need to complete. A MS Word template is included in the Assignment folder of your module Blackboard site for you to complete and submit. Task 1: Business model canvas You must use the business model canvas taught on the module to develop a business plan for a sustainable innovative product / service / system or process linked to an engineering discipline. All aspects of the business model canvas must be completed. The first page of the MS Word submission template focuses on the triple layered business model canvas in a poster format. Task 2: Reflection on the Business Plan design activities Identify one or more learning events that you have encountered whilst undertaking the design of your business plan. A learning event could be something that confirms or contradicts your prior knowledge, theories or understanding. It does not have to be an event that went well; often we learn more from things that do not go quite as planned. If it was a negative learning event, describe what you will do differently in the future to lead to a more positive outcome and how you will use this experience to guide future behaviour. When identifying your learning event(s), think about all the things you have done as part of putting together your business plan using the business model canvas. Decide which of those things have helped you understand better or helped you become better at business plan designing. Separate to this, also reflect on your interactions with your course group. Thinks about how it has influenced your approach to business planning. Discuss your reflection on the learning event(s) you have identified and your interactions in a written form (around 500 words). The second page of the MS Word submission template focuses on task 2. Task 3: Reflection on the use of literature for Business Plan design Given below are 5 references part of a hypothetical student’s reference list for their busines plan. Reference1:https://uk.businessesforsale.com/uk/searc h/civil-engineering-businesses-for-sale Reference 2:Jocovic, M., Melovic, B., Vatin, N. and Murgul, V., 2014. Modern business strategy Customer Relationship Management in the area of civil engineering. In Applied Mechanics and Materials (Vol. 678, pp. 644-647). Trans Tech Publications Ltd. from the website https://www.scientific.net/AMM.678.644 Reference 3: Zhao, X., Chang, T., Hwang, B.G. and Deng, X., 2018. Critical factors influencing business model innovation for sustainable buildings. Sustainability, 10(1), p.33. (Available online: https://www.mdpi.com/2071-1050/10/1/33) Reference 4:Ainger, A., Kaura, R. and Ennals, R., 2012. Executive guide to business success through humancentred systems. Springer Science & Business Media. Reference 5:https://gocontractor.com/blog/topinstagram-accounts-construction/ Use your learnings from your lectures and other teaching related activities in this module to reflect on the quality and appropriateness of these as reference literature (around 500 words). List your references and comment on how they compare. The third page of the MS Word submission template focuses on task 3. SOLUTION: Business title: Student full name: Student ID: Course: Construction business Key Partners Funds Partners Real Estate brokers and agents LEED and Industrialization advisers Bank mortgage Key Activities Lower costs and prices for customers by automation and streamlining Agitated assets recovery Alteration and reconstruction of buildings Trading property Value Propositions At the low cost of green building,home automation and design we improve the customers’ living quality and reducing the daily basis homes operational cost. Key Resources Capital resources include owners and partners capital Human capital also involved Experts capital like design home automation and green building Cost Structure Worth operating cost Maintenance and modification cost Advertisement through different channel Real estate brokers and agents commission For reducing the raw material cost to generate the production at the maximum level with the help of our key partners and maintain our larger customer segment Customer Relationships Excellent home maintenance and customer services Loyalty and retention programme For quick inquiries and maintenance appointments provide customer services helpline Social media and direct mail campaign Customer Segments A small and specialized market (niche market) is facilitated first Middle class families prefer low cost homes Cosmopolitan location used White collar customer segment Way of living(comfort,use of space,healthy living) Channels Real estate brokers and agents Using multiple media channels for paid advertisement Candid sales force Revenue Streams Sales of homes is a source of primary revenue Demand pricing is basically used to try to maximize revenue by negotiation and real time market is a secondary source of revenue Task 2: Reflection on the Business Plan design activity (around 500 words) Situation: My first experience and learning as a civil Engineer of a well known Engineering firm.I had taken a first project to redesign a green house for a company’s loyal and retain customer to report to project manager as soon as possible.Most of time I had wasted by thinking that its easy for me to do that task but when I started I was confuse and puzzle how to do this on time and I designed that house about my mind thinking not taking care of customer demands. Effect: I worked on that project according to green building and automation but regardless that the customer also need basics overall like kitchen and washrooms design etc. I worked hard for completing that project but unfortunately I was unable to complete it due to lack of time and according to customer needs.Because of this I was quite embarrassed in front of project manager.Then my project manager guide me how to manage time-frame according to my project.He also gave me the instructions to work on that project according to customer demands.Then I realized that in a professional field and in that competitive era its very hard to meet the customer needs and demands. Action: so I talked to my project manager give me more time to redesign that house again according to customer demands and that time I will not refuse you.He accepted my request and I again worked on it and that time I completely paid attention on my project in accordance with the customer’s demands. Learning: I learned that every task is important in professional field and its good to get help from seniors for managing time frame.I also learned that overconfidence is not a good thing.Real estate becoming more competitive and our most of customers becoming heavy users of digital marketing so this can also be used as our strategy. Task 3: Reflection on the use of literature for Business Plan design (around 500 words) Scarcity of knowledge,automation and evaluation procedures are the barriers to apply new procedures for sustainable buildings.Procedure alterations,probability and hidden costs are the main barriers to utilize new machinery. Decisive stage, new work, performers, part and methods of socializing are needed to overcome that barriers.Furthermore, the growth apprehension of customers, the expansion and implementation of procedures,the expansion and movement of SB techniques,the growth of designers' capability and collaboration, and the generation of new ideas and assistance are the main steps to enhance sustainable buildings.(belloni et.al )However, the scholars who’s purpose for enhancing tepid and aural enclose substances utilizing unaffected or reprocess substances are stimulated by sustainability building design procedure. Unusual stuff is used for making few building substances.The major part of market influence toward growing opportunities for new viable buildings through atmospheric cordial building than the few categories of tepid aural resonator.(Asdrubali et.al(2015) Furthermore,constructive green building enactment are streamlining acquired and facilitated by Green Building approach.For the welfare of this and upcoming age group more corporations are doing for getting about the extensive acquire of worthwhile, maximum-productive green buildings.(EPA-100-F-08073,2018)Moreover,consider to building production in review durability growth in building areas many evaluation processes act a remarkable part.As sketch instrument to proceed these processes to overthrow their parts has the capability for their slowly advancement.In assignation the overall demand purpose of durability through atmospheric evaluation plans by gear problems for example monetary return, public knowledge and ready to strive with any more growth.(alyami et.al (2012)However,for saving the atmosphere, sustainable building is a method in building constructions.In applying industry forecasts between economic, collective, and atmospheric enforcement to create equilibrium in them forwarding the sustainable building patterns.The relation among construction and sustainable development come to be understand by recognizing that construction has sturdy circumstances and communal effects due to its maximum economic importance.In forwarding economic development in the building business although lessening effect on the surrounding has been achieved by practicing sustainable building construction rituals.(Akadiri et.al,2012) References: 1. Häkkinen . T, Belloni. K.Barriers and drivers for sustainable building.VTT Technical Research Centre of Finland, Espoo, Finland, retrieved from www.google.com 2. Asdrubali . F, D'Alessandro .F, Schiavoni .S. (2015). A review of unconventional sustainable building insulation materials.Sustainable Materials and Technologies, 4,1–17, retrieved from www.google.com 3. www.epa.gov/greenbuilding .(2008) 4. Alyami . H . S, Rezgui .Y. (2012). Sustainable building assessment tool development approach.Sustainable Cities and Society , 5, 52–62, retrieved from www.google.com 5. Akadiri . O .P , Chinyio .A . E , Olomolaiye . O . P .(2012). Design of A Sustainable Building: A Conceptual Framework for Implementing Sustainability in the Building Sector.Buildings ISSN 2075-5309 www.mdpi.com/journal/buildings,2,1-27,retrieved from www.google.com Comment: Then the conventional ones many green buildings costs very low and unsegregated delineation methods that recognize the most systematic and whole perspective to building green can lessen these starting costs.Green buildings can also be patterned as power saving,heating,ventilation or air conditioning implements curtail for notable frugality. Name: Description: ...
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