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THE RELATIONSHIP BETWEEN THE SATISFACTION LEFEL OF THE SELECTED
FIRST-YEAR COLLEGE STUDENTS IN THEIR PHYSICAL AND ONLINE SHOPPING
EXPERIENCE
A Thesis
Presented to the Faculty of
The College of Teacher Education
Maryhill College
Lucena City
In Partial Fulfillment
of the Requirements for the Subject
Mathematics in the Modern World
Proponent
Allaysa Mae P. Lucila
CTE-1A
February 2022
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TABLE OF CONTENTS
CHAPTER III: Results and Analysis of Data 5
Demographic Profile 5
Age 5
Gender 6
The satisfaction level in terms of:
Information 7
Time 9
Trust 10
Cost 12
Quality 13
Correlation between Physical and Online Shopping 15
Preference of the respondents 17
Conclusion 19
Recommendations 20
Appendix C 24
Appendix D 33
Curriculum Vitae 39
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LIST OF FIGURE
Line plot 16
Figure 1: Preference of the respondents 17
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LIST OF TABLES
Demographic profile
Table 1: Age 5
Table 2: Sex 6
Table 3: Information 7
Table 4: Time 9
Table 5: Trust 10
Table 6: Cost 12
Table 7: Quality 13
Table 8: The correlation between x and y 15
Table 9: Pearson r answers summary 16
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CHAPTER III
RESULTS AND ANALYSIS OF DATA
This chapter presented the analysis presentation and interpretation of
various data gathering to provide the question related to the study. The result of
this research were Presented in the table design to answer the specific questions
of the study.
Part I. Demographic Profile
The Demographic Profile of the Respondents according to Age
Table 1
AGE
Physical Shopping
Online Shopping
Frequency
Frequency
Percentage
18
10
5
56%
19
4
3
33%
20
5
1
11%
21-25
2
0
0
Total
21
9
100%
Table 1 showed the demographic profile of the selected first-year college students
in terms of age. It showed that the majority respondents in Physical shopping are 18
years old student with 48% consisting of 10 respondents, while there are 4 respondents
that are 19 years old with 19%. 5 respondents that are 20 years old with 24%, and 2
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respondents between 21-25 years old with 10%. In Physical shopping, the majority
respondents are 18 years old with 56 % consisting of 5 students. While there are 3
respondents that are 19 years old with 33%, and 1 respondent that is 20 years old with
11%. 0 for 25 years old student.
This implied out of 30 respondents, age 18 years old got the highest percentage
in physical and online shopping. Ages between 21-25 got the lowest percentage in both
shopping experience.
The Demographic Profile of the Respondents according to Sex
Table 2
Table 2 showed the demographic profile of the selected first-year college student in
terms of sex. The majority of the respondents or 62% of Physical Shopping are male
and the 38% are female. While the majority respondents or 78% in Online Shopping are
female and 27% are male.
Sex
Physical Shopping
Online Shopping
Frequency
Percentage
Frequency
Percentage
Female
8
38%
7
78%
Male
13
62%
2
22%
Total
21
100%
9
100%
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According to Petro (2019), More men are shopping in-store for clothing than
online. While an equal share of women purchases clothing online and in-store (73
percent), 66 percent of men say they make their clothing purchases in-store, versus 59
percent online.
This implied that between the two categories, the male respondents who
preferred to shop in-store rather that online shop because they are more looking for the
quality than the price.On the other hand, female respondents preferred online shopping
because most of the time they are the thrifty one and can spend hours scrolling in
Table 3
The Satisfaction Level of Selected First-Year College Student in their
Physical and Online Shopping Experience in terms of Information
Table 3 shows the information gathered from the respondents of Physical
Shopping. The first indicator which states I can see the details or facts about the
products.’ got mean 3.81 with a verbal satisfaction of “very satisfied”. The second
Indicator
Physical Shopping
Online Shopping
Mean
Verbal
Interpretation
Mean
Verbal
Interpretation
I can see the
details or facts
about the
products.
3.81
Very satisfied
3.22
Satisfied
I can make
choices and
options of
product
3.81
Very satisfied
3.33
Satisfied
Total
3.81
Very satisfied
3.28
Satisfied
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indicator, which states “I can make choices and options of product” got a mean 3.81
with a verbal interpretation of “very satisfied”
While on the respondents of online shopping. The first indicator which states ““I
can see the details or facts about the products’ got a mean of 3.22 with a verbal
interpretation of “satisfied”. The second indicator which states “I can make choices and
options of product” got a mean 3.33 with a verbal interpretation of “satisfied”.
According to Clark( (2020) A physical store, unlike a billboard, goes beyond
short-term visibility. Clients can see the products, which assists in facilitating purchasing
decisions. Further, a physical store offers a sense of security to the clients.
This implies that in terms of information, physical shopping experience has a
verbal interpretation of very satisfied in both indicators. It only means that most of the
respondents preferred to shop in physical store to see the facts, details, choices, and
options of a product. However, Online Shopping got a verbal interpretation of
satisfied.When we purchase online there are cases that the product we receive have
damage, and the seller change the color of product without informing the buyer.
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Table 4
The Satisfaction Level of Selected First-Year College Student in their Physical and
Online Shopping Experience in terms of Time
Table 4 shows the information gathered from the respondents of Physical
shopping. The first indicator stated that “I can spend my time finding a high-quality pro-
duct effortlessly” got a mean 3.81 with a verbal interpretation of “very satisfied” The
second indicator stated that “The physical shop where I buy a product can give me <