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Expanding Globally
Beau Carter
International Business Communications
Professor Braggs
April 14, 2021
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Thank you for joining my meeting today. As you know our global expansion project is
underway and you, as our project team, have been selected to partner with our clients in China.
There is a wide spectrum of cultural differences that we need to be respectful and conscientious
of. Based on the statistics from Hofstede-insights.com, I will be discussing the four cultural
dimensions that would have the greatest impact on the global expansion project. These
dimensions are the Power Distance, Individualism, Indulgence, and Long-Term Orientation
between the United States and China. The following chart illustrates these comparisons.
Power distance is defined as the extent to which the less powerful members of institutions and
organizations within a country expect and accept that power is distributed unequally
(www.hofestede-insights.com). This means that China, with a score of 80, is accustomed to
ruling authority and may have one person leading their part of the meeting. China is a high
context culture where communication needs to be harmonious. They tend to communicate more
within inner circles and can be easily offended if they feel that the dialogue insults their
0
20
40
60
80
100
Power Distance
Individualism
Long Term
Orientation
Indulgence
40
91
26
68
80
20
87
24
Country Comparison
United States China .
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intelligence. Whereas the United States, with a score of 40, is more likely to have input from
more than one person in the group. The United States is considered a low context culture where a
lot of words are used with very little filter. This means that a lot of things can be said with little
regard to how it may be perceived. As a team, during communication, we need to be mindful of
how our words come across so I think a cultural mediator and translator would benefit both
parties being heard a respected.
Long-term Orientation is, “how every society has to maintain some links with its own
past while dealing with the challenges of the present and future” (www.hofestede-insights.com).
China is a pragmatic culture meaning they deal more with facts and results. This contributes to
their score being 87. They tend to be more frugal and focus on the future. The United States on
the other hand, scores a low 26 and is not a pragmatic culture. This means that Americans are
more skepticle and tend to analyze things before believing them. In business, the United States
strives for quick results while China would rather strive for long-term goals. Implications for
communication would be to make sure short and long-term goals are in the agreement.
Indulgence is, “the extent to which people try to control their desires and impulse”
(www.hofestede-insights.com). The United States scores a 68 compared to China’s 24 in this
dimension. China is considered a Restrained society so they are not as impulsive when it comes
to spending on wants instead of needs. Americans are known for living beyond their means.
Over the years I’ve heard that Americans are wasteful and spend impulsively at times. Sadly, I
can’t say that I don’t agree because I myself have been guilty of this. So, we need to be aware
when negotiating a budget for fair employee wages and company spending on social events.
There needs to be a mutual agreement that considers both sides where we don’t allocate too
much and they don’t allocate too little.
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The last dimension that will be discussed today will be how China and the United States
view Individualism culturally. Individualism is, “the degree of interdependence a society
maintains among its members” (www.hofstede-insights.com). China scores a 20 in this category
because they work collectively together as a group. The United States is a more independent
culture and focuses more on individual goals rather than reaching goals as a whole. This puts the
United States in the top of the list for most individualist culture with a score of 91. This means
that while doing business with China we need to keep in mind that their social circle is much
smaller than that of Americans. We should try to develop a true friendship as well as a business
relationship. Therefore, to implicate communication there should be smaller, more personal
business meetings. Give them plenty of time to express their ideas and to give their input being
that Americans tend to be overbearing at times. Also, we could have them help make the agenda.
So now that I’ve touched on differences between the United States and China, there are
actually a lot of similarities between us as well. For one, we are both motivated by money. So, if
the project is successful, we will work well together. Both countries are large and have a lot of
diversity in different ways. We are both patriotic and have a lot of pride in our countries. We
both want job security and to support our families. By understanding our similarities and
differences it makes working together more harmonious and profitable for both countries.
Making us able to gain an appreciation for each other’s culture.
As I mentioned earlier, being respectful of the cultural differences we have with other
countries is very important. Things like etiquette, tone of voice, eye contact, how we greet one
another, and business relationships are all extremely important. It can be the difference between
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sealing the deal and working together or not. So, in conclusion, I expect all the things brought up
in this meeting be implemented when we embark on this new global expansion project.
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References
Home Hofstede Insights Organisational Culture Consulting. (2021, March 5). Retrieved from
https://www.hofstede-insights.com/country-comparison/china,the-usa/
Individuality in China and the U.S. (2013, January 11). Retrieved from
https://sites.udel.edu/ci/programs/nsli-y-china/individuality-in-china-and-the-u-s/

Unformatted Attachment Preview

Expanding Globally Beau Carter International Business Communications Professor Braggs April 14, 2021 2 Thank you for joining my meeting today. As you know our global expansion project is underway and you, as our project team, have been selected to partner with our clients in China. There is a wide spectrum of cultural differences that we need to be respectful and conscientious of. Based on the statistics from Hofstede-insights.com, I will be discussing the four cultural dimensions that would have the greatest impact on the global expansion project. These dimensions are the Power Distance, Individualism, Indulgence, and Long-Term Orientation between the United States and China. The following chart illustrates these comparisons. Country Comparison 100 91 80 87 80 68 60 40 40 20 20 26 24 0 Power Distance Individualism United States Long Term Orientation China Indulgence . “Power distance is defined as the extent to which the less powerful members of institutions and organizations within a country expect and accept that power is distributed unequally” (www.hofestede-insights.com). This means that China, with a score of 80, is accustomed to ruling authority and may have one person leading their part of the meeting. China is a high context culture where communication needs to be harmonious. They tend to communicate more within inner circles and can be easily offended if they feel that the dialogue insults their 3 intelligence. Whereas the United States, with a score of 40, is more likely to have input from more than one person in the group. The United States is considered a low context culture where a lot of words are used with very little filter. This means that a lot of things can be said with little regard to how it may be perceived. As a team, during communication, we need to be mindful of how our words come across so I think a cultural mediator and translator would benefit both parties being heard a respected. Long-term Orientation is, “how every society has to maintain some links with its own past while dealing with the challenges of the present and future” (www.hofestede-insights.com). China is a pragmatic culture meaning they deal more with facts and results. This contributes to their score being 87. They tend to be more frugal and focus on the future. The United States on the other hand, scores a low 26 and is not a pragmatic culture. This means that Americans are more skepticle and tend to analyze things before believing them. In business, the United States strives for quick results while China would rather strive for long-term goals. Implications for communication would be to make sure short and long-term goals are in the agreement. Indulgence is, “the extent to which people try to control their desires and impulse” (www.hofestede-insights.com). The United States scores a 68 compared to China’s 24 in this dimension. China is considered a Restrained society so they are not as impulsive when it comes to spending on wants instead of needs. Americans are known for living beyond their means. Over the years I’ve heard that Americans are wasteful and spend impulsively at times. Sadly, I can’t say that I don’t agree because I myself have been guilty of this. So, we need to be aware when negotiating a budget for fair employee wages and company spending on social events. There needs to be a mutual agreement that considers both sides where we don’t allocate too much and they don’t allocate too little. 4 The last dimension that will be discussed today will be how China and the United States view Individualism culturally. Individualism is, “the degree of interdependence a society maintains among its members” (www.hofstede-insights.com). China scores a 20 in this category because they work collectively together as a group. The United States is a more independent culture and focuses more on individual goals rather than reaching goals as a whole. This puts the United States in the top of the list for most individualist culture with a score of 91. This means that while doing business with China we need to keep in mind that their social circle is much smaller than that of Americans. We should try to develop a true friendship as well as a business relationship. Therefore, to implicate communication there should be smaller, more personal business meetings. Give them plenty of time to express their ideas and to give their input being that Americans tend to be overbearing at times. Also, we could have them help make the agenda. So now that I’ve touched on differences between the United States and China, there are actually a lot of similarities between us as well. For one, we are both motivated by money. So, if the project is successful, we will work well together. Both countries are large and have a lot of diversity in different ways. We are both patriotic and have a lot of pride in our countries. We both want job security and to support our families. By understanding our similarities and differences it makes working together more harmonious and profitable for both countries. Making us able to gain an appreciation for each other’s culture. As I mentioned earlier, being respectful of the cultural differences we have with other countries is very important. Things like etiquette, tone of voice, eye contact, how we greet one another, and business relationships are all extremely important. It can be the difference between 5 sealing the deal and working together or not. So, in conclusion, I expect all the things brought up in this meeting be implemented when we embark on this new global expansion project. 6 References Home Hofstede Insights Organisational Culture Consulting. (2021, March 5). Retrieved from https://www.hofstede-insights.com/country-comparison/china,the-usa/ Individuality in China and the U.S. (2013, January 11). Retrieved from https://sites.udel.edu/ci/programs/nsli-y-china/individuality-in-china-and-the-u-s/ Name: Description: ...
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