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This book will assist you in Writing articles and essays. It will
make your writing easy.
Table of Contents
Introduction: So You Want to Write an eBook? ...................... 3
Chapter 1: What The eBook Revolution Means For You .......... 5
How Much Can You Earn as an eBook Author? ....................... 7
How eBooks Help You as a Freelance Writer ........................... 8
Doesn't Publishing eBooks Cost Money? ................................ 9
Chapter 2: How Writing an eBook Helps You as a Writer ....... 10
Break the “Writing a Book” Barrier....................................... 11
Beat “Masterpiece Syndrome” ............................................. 13
You Can Follow Your Passions .............................................. 14
Chapter 3: Here's the Key to Writing a Book That Will Sell .... 16
Chapter 4: How to Find Your eBook Idea .............................. 20
Your Interests ...................................................................... 21
Your Life Experience ............................................................ 23
The Marketplace.................................................................. 24
Chapter 5: How to Title Your eBook...................................... 27
What Makes a Good Hook? .................................................. 27
Extra Tips for Choosing an Effective Hook ............................. 29
Chapter 6: How to Plan Your eBook ...................................... 32
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The Brain Dump ................................................................... 33
Organize Your Ideas ............................................................. 35
Create a Structure ................................................................ 35
Break Down Chapters .......................................................... 37
Chapter 7: How to Write Your eBook in Seven Days .............. 39
Start with a 10,000 Word eBook ........................................... 40
How to Write an eBook in Seven Days .................................. 40
Chapter 9: The Fast Writing Formula .................................... 43
Fast Writing Tips .................................................................. 44
Edit Your eBook ................................................................... 45
Conclusion ........................................................................... 47
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Introduction: So You Want to Write an
eBook?
You've picked up this book as a writer because you'd like to
write and publish your own book. That's awesome! The aim of
this book is to help you get started in writing your book. I'll walk
you through the process from choosing your idea to sitting at
your desk and getting your book written.
Maybe you've sat down to write a book before, and you've
struggled to know what to write about. You've doubted yourself,
and you’ve wondered if anyone would really buy your book. Or
perhaps you've got a great idea for a book, but you've struggled
to expand your idea into an outline. Or maybe you've actually sat
at your writing desk, then been stumped by writer's
block.Whatever difficulties you've had with creating and writing
your book, you'll find help in this ebook.
I'll show you:
i. How writing an ebook helps you as a writer
ii. Techniques for finding an idea that will give your book
the best possible chance to make sales
iii. How to title your ebook
iv. How to plan and structure your ebook
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v. How to write your ebook
I can’t write your book for you. But I can walk you through the
processI can be your mentor. As such, this book is all about
helping you find the motivation and ideas you need to start
writing. It's not a complete how-to guide about self-publishing
but a writer's manual to help you plan and complete a book.
After all, without having written a book, you have nothing to
publish.
What if you’ve already written your book? You'll still find some
helpful ideas in this book. In particular, you'll find out what
makes a book likely to sell. Like it or not, if you're planning to
sell books, then the marketing process starts before you write a
single word, when you consider who you’ll be writing for. This
book will cover the marketing strategies you should consider
while planning and writing your book.
Once you've written your book, you're well on your way to being
a self-published ebook author. You'll still have a few steps to go
before your book is published, but you'll have done the hardest
part. After your book is written, you'll need to edit, format, and
publish it.
Are you ready to write your book? Then let's get started!
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Chapter 1:
What The eBook Revolution Means For
You
In the past five years, the publishing world has been turned
upside down by the Internet publishing model.
Devices such as the Amazon Kindle and the Kobo eReader
allow books to be easily distributed and read in digital formats.
Creating a digital book, better known as an ebook, requires far
less resources than publishing a physical, paper book.
All you need to create an ebook is access to a computer, and all
you need to distribute your ebook is an Internet connection. The
fact that anyone can write and publish an ebook has created a
publishing revolution. For us writers, there are opportunities like
never before.
To get a book published, we no longer have to get past the
oldguard gatekeepersthe literary agents, editors, and
publishers. Let's take a look at what this means in practice.
In traditional publishing, you first have to sign with an agent to
represent you. This in itself is a process fraught with rejection.
Good agents are inundated with manuscripts from writers, and
they don't have the time to represent everyone. And once you’ve
found an agent who will represent you, get ready to give 10 to 20
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percent of your profits to them, because that is often what they
will demand.
Of course, once you've got an agent, there's no guarantee you'll
find a publisher. Notoriously, Harry Potter was rejected by a
dozen publishers, including big names such as Penguin and
HarperCollins, before it was finally accepted. (It’s fun to
imagine how many editors probably kicked themselves for that
oversight.) Likewise, Stephen King, George Orwell, John le
Carré and Ursula K. Le Guin were all turned away by publishers
in the beginnings of their careers. In the traditional publishing
world, being a good writer is no guarantee of success, because
the gatekeepers are tenacious in guarding the entrances.
With self-publishing, you bypass the gatekeepers. You can do all
the publishing yourself with the click of the mouse or the press
of a touchscreen. Of course, you'll still need to find a good
editor, and you'll need to get your book formatted and a cover
designed, and you'll need to build up a base of loyal readers. But
in many ways, that's a lot easier than navigating through the
maze of traditional publishing. If you're creative and tech-savvy,
you can do most of these things yourself.
Self-publishing is no longer a niche market. These days,
selfpublished ebooks (also known as indie-published ebooks)
typically account for 30 books in Amazon's top 100 best-selling
ebooks.
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How Much Can You Earn as an eBook Author?
So how much can you really make? Hugh Howey, one of biggest
success stories of self-publishing, has sold over a million copies
of his runaway success novel, Wool. Howey recognizes that he's
an outlier not every self-published author is making as much as
he does. But Howey loves to support other writers in any way he
can. So he decided to conduct some research into how many
writers are making a small but steady income from their craft. In
an online writing forum, he asked how many writers were
making between $100 and $500 per month selling self-published
ebooks. The response shocked Howey. Not because he struggled
to get responses. But because, in Howey's own words: “Every
response I received started with a variation of: 'I’m actually
making a lot more than that.'”
Howey heard from Jan Strand, who in January 2012 made over
$11,000 from his self-published novels. He received a response
from Rachel Schurig, who sold over 100,000 ebooks in one year
and cleared a six-figure income. He also heard from Rick
Gualtieri, who made over $25,000 in 2012, and Amanda Brice,
who makes a nice side-income of $750 per month.
If you know how to spin a good yarn, and if you connect with the
right audience, you can earn a good living selling your own
ebooks. And remember, you only have to write a book once for it
to start earning money. After you've written and published that
eBook, you continue earning royalties from the work for as long
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as it continues to sell. And the more books you write, the more
you earn.
The upside doesn't stop there. Go down the traditional publishing
route, and you’ll typically earn royalties of between 10–15
percent on the cover price of your book. That means if your book
sells for $9.99, you get $1.50 for every copy sold. With
selfpublished ebooks, royalties are typically 70 percent of the
cover price. That means for a $9.99 ebook, you pocket seven
bucks. Or think of it another wayinstead of selling your ebook
for $9.99, you could sell it for $2.99 and still make more money
on each book sold compared to traditional publishing. With a 70
percent royalty on a $2.99 ebook, you would still make $2.10 per
book. So you can give yourself a huge competitive advantage by
pricing your books more affordably.
But even that's not all there is to it.
How eBooks Help You as a Freelance Writer
Even if you don't manage to write a bestsellerand not every
author willwriting an ebook is still good news for your writing
career.
I'm a professional blogger by trade. That means most of my
income comes from working with clients. Before a client hires
me, they want to know that I'm a good enough writer for the job.
They want proof that I can write well. My ebooks are one of the
ways I show clients that I know how to write.
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You can also write ebooks as a marketing tool to connect with
potential clients. Just offer a free copy of your ebook to anyone
who signs up to your email newsletter. This is a fantastic way to
grow your email list. People will sign up because they want a
copy of your ebook. The more people you have on your list, the
more potential clients you'll connect with.
Steve Slaunwhite, co-author of The Wealthy Freelancer, calls
this free ebook you give to email subscribers your buzz piece.
Slaunwhite explains:
“[A] buzz piece can help you attract a lot more clients, position
you as the go-to expert, and … well … create a buzz that brings
opportunities to your doorstep. Next to an effective website,
creating a buzz piece is the best investment you can make in
your business.”
If you're a freelance writer, or if you'd like to earn a side income
doing freelance writing, then writing an ebook is a great idea.
You’ll learn a lot from the experience, and you can use your
final product to show potential clients that you’re a solid writer.
Plus, your ebook establishes you as an authority in your field
after all, you did write the book on it. Of course, if you plan to
use your ebook in this way, then it should focus on a topic that's
relevant to your clients.
Doesn't Publishing eBooks Cost Money?
While researching this ebook, one of the biggest concerns our
potential readers raised was the cost of publishing an ebook. The
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truth is, to get an ebook published on Amazon, you don't have to
spend a single penny. That said, you may want to spend money
on:
Getting a cover professionally designed
Hiring an editor
Hiring someone to format your book for you
But all of these costs are optional, and if you're willing to invest
some time to learn how, you can do them yourself. What's more,
you can find affordable options. All you need to know for now is
that you don't have to worry about spending money. What's
important is getting your book written.
Now that we've looked at what eBooks can do for your writing
business, let's consider how eBooks can help you as a writer.
Chapter 2:
How Writing an eBook Helps You as a
Writer
If you've always wanted to write a book, but you’ve been
overwhelmed by the enormity of the task, then writing an ebook
might be the best way to get started. Writing has been very easy.
Let’s take a look at why this is.
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Break the “Writing a Book” Barrier
In the early 1950s, no one believed it was possible to run a mile
in under four minutes. No matter how hard athletes tried to break
the four-minute barrier, it couldn't be done. For decades, the
record had hovered at just seconds over four minutes. That was
until 1954, when at a local athletics event in Oxford, England,
the British athlete Roger Bannister ran a mile-long race in 3
minutes 59.4 seconds. He smashed the barrier.
Here's what's even more remarkable: within two months, two
more athletes also broke the four-minute barrier.
The problem wasn't that it was impossible to run a mile in under
four minutes. These days, the world record for running a mile
stands at 3 minutes 43.17 seconds, well under four minutes. The
problem was that no one believed it was possible to run a mile in
under four minutes. As soon as Bannister achieved a four-minute
mile, the beliefs of other athletes shifted. Bannister changed
what was possible in the world of athletics.
Have you ever tried to write a book, and struggled to complete
it? Maybe you got stuck at the idea stage, or maybe you felt
overwhelmed when you started to write, and you gave in to
writer's block. For whatever reason, until this point you've been
unable to write a book.
I don't blame you at all. Writing a book is a mammoth task.
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Paperback books are usually around 80,000 words in length.
That's a lot of words to read, let alone write! Writing a book is a
barrier for many writers, like the four-minute mile was for
athletes in the early 1950s.
That's why I recommend that you write an ebook. eBooks can be
a lot shorter than paperback books. Paperback books need to be a
certain length for a couple of reasons. First, most people expect a
paperback to be around 200 pages long. If it's not, they feel like
they're being short-changed. Second, publishing costs mean it's
uneconomical to publish short books. eBooks, as we've
established, have shifted the economics of publishing. Because
your ebook isn't a physical object, it can have as many or as
fewpages as you like. There are no physical constraints as to
what makes a book. The only important thing is that you create a
book that's helpful or enjoyable for your readers. If you do that,
then word count is a secondary consideration. This ebook, for
example, is under 10,000 words long. But in these 10,000 words
we've packed a ton of valuable information. And the truth is, it's
better for you, the reader, that we keep this information concise,
as that saves you time.
Once you know that ebooks can be as short as 5,000 words,
writing a book becomes far more achievable. And what you've
done once, you can do it again. After you've written your first
ebook, your beliefs about what's possible will shift. You'll be an
author. Of course, you're not changing the belief framework of
the whole world, like Roger Bannister did. But you're changing
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your own beliefs about what's possible. And as it's you that
matters most in this situation, that's what counts.
Talking of beliefs, let's look at how writing an ebook can help
you shift another misconception about writing.
Beat “Masterpiece Syndrome”
Are you working on a masterpiece to rival Shakespeare? Let me
guess. You've planned it all in your mind. You've spent years
working on it. It's going to be absolutely perfect. And you're
going to write it all in a couple of months. That's what geniuses
do, isn't it?
You tell yourself that you must write a masterpiece, or it's not
worth writing anything.
Let me guess again. You've not written anything. Or each time
you sit down to write, you manage a paragraph or two. But it's so
far short of your expectations that you give up right away.
Having high expectations of yourself is good. Pushing yourself is
good. Believing that you must write a masterpiece, however, is
unhelpful. Very few writers are fortunate enough to do so. And
even the greatest masterpieces have their flaws. Planning to write
a masterpiece is a recipe for staying blocked. I call this
“masterpiece syndrome.”
Masterpiece syndrome can take another form. Knowing how
many works of literary genius there are already in the world
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from books by Jane Austen to Emile Zolait's easy to feel
overwhelmed. You wonder about the point of writing when so
much has already been written.
Here's the truth. I've read dozens of ebooks that I've enjoyed and
that have enriched my life. But none of them were masterpieces.
They just did a good job of explaining a concept, showing me
how to do something, or telling a story.
Of course, ebooks can be great works of literature. But they don't
have to be. When you're writing an ebook, the pressure is off. All
you can do is give your best. If the final result falls short of your
ideal, that's okay. What's important is learning to have fun in the
process of writing. You'll discover that even if your writing isn't
what you'd like it be, you can still have fun being creative and
splashing your imagination onto the page.
Once you've written an ebook, maybe one day you'll go on to
write a masterpiece. Maybe. As they say, practice makes perfect.
In any case, once you drop the goal of writing a masterpiece,
you'll find it much easier to write. So why not write an ebook to
beat masterpiece syndrome?
You Can Follow Your Passions
When you're writing a book for traditional publication, you have
to write something that's marketable. If publishers don't see a
market for your book, they'll turn it down.
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The same is true if you want to write an ebook that sells. In a
moment, I'll guide you through the process of coming up with a
marketable idea. This works best if you can find a place where
the market intersects with your experience and passions.
That said, with ebooks you can take a risk. If you want to write
about your niche hobby, you can. Of course, you might not sell
many copies. But you will have published a book about
something that matters to you. If that's what's important, then I
say go for it!
If, however, sales matter to you (as they do to most writers), then
you'll need to consider the market. In the next chapter, we'll look
at the type of ebook that gives you the best chance of success
when you're starting out.
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Chapter 3: Here's the Key to Writing a Book
That Will Sell
For your first ebook, I recommend writing a non-fiction book.
This is for two reasons:
It's easier to come up with a saleable idea for nonfiction
Nonfiction is easier to write when you're starting out
Let's look at each of these in turn, starting with why nonfiction is
easier to sell.
Why do people turn to nonfiction books? Occasionally they do
so for entertainment, as is the case with biographies. But most of
the time, it's because they need help solving a pressing problem.
They need to know how to do something. Books are a resource
for finding the information they need Maybe they want to find
out:
How to eat more healthily
How to train their dog
How to heal a broken relationship
How to fix a fault in their car
How to find a new job
As you can imagine, the possibilities are endless. If there's a
problem that someone's stuck with, then there's a book in it. In
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the next chapter, we'll look at how you can generate ideas and
zero in on a problem that you're qualified to help with.
Why does this make nonfiction more marketable? Because most
people are willing to pay for a solution to their problem. Sure,
you can find out information for free on the Internet, using a
Google search. But that's not always the best quality information,
and it can take time to find it. It's far easier to buy a book telling
you exactly what you need to know. In other words, a nonfiction
book has a built-in “buy” button.
Maybe you're thi