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Crowdfunding Projects

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Management
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The University of Texas at Arlington
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Running head: CROWDFUNDING PROJECTS 1
Crowdfunding Projects
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CROWDFUNDING PROJECTS 2
Crowdfunding Projects
Project One: Flash, the Worlds Most Powerful 150W USB-C Powerbank
The pitch utilized by the startup to convince the audience to invest puts a significant
emphasis on the revolutionary nature of this powerbank. More specifically, the pitch
capitalizes on the fact that the powerbank can charge more than five devices at once. The list
of these devices includes smartphones, wireless earphones, and laptops (Indiegogo, 2020).
This argument is intended to reveal, at an early stage, the unique aspect of the product and
differentiate the project from other previous similar initiatives. The pitch also includes a
second major argument stating that unlike other similar products, Flash protects batteries and
ensures a longer life duration (Indiegogo, 2020) The use of such an argument in the second
part of the pitch is to answer the questions of those who might be skeptical regarding the
consequences of such a powerful powerbank on batteries, in the long run. From a general
perspective, this pitch is very convincing because it focuses on the main points that can
differentiate the products from others and convince the audience.
Project Two: Midea, the Window Air Conditioner Reinvented
The pitch of this project immediately attacks the shortcomings and stereotypes
associated with air conditioners to emphasize the innovation that the company is bringing in
the market. One stunning point of this pitch is that the company is aware that it is not going
the reinvent the air conditioning system. However, this project is labeled as the Air
Conditioner reinvented because it destroys all the negative aspects that users used to
complain about (Indiegogo, 2020). The company showcases the easiness with which its air
conditioner can be installed where normal air conditioners require some demolition and
specialized works. Secondly, the pitch highlights that the air conditioner is 10 times silent
than the market average and consumes less power (Indiegogo, 2020). In short, this pitch is

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Running head: CROWDFUNDING PROJECTS Crowdfunding Projects Student Name University Course Title Date 1 CROWDFUNDING PROJECTS 2 Crowdfunding Projects Project One: Flash, the World’s Most Powerful 150W USB-C Powerbank The pitch utilized by the startup to convince the audience to invest puts a significant emphasis on the revolutionary nature of this powerbank. More specifically, the pitch capitalizes on the fact that the powerbank can charge more than five devices at once. The list of these devices includes smartphones, wireless earphones, and laptops (Indiegogo, 2020). This argument is intended to reveal, at an early stage, the unique aspect of the product and differentiate the project from other previous similar initiatives. The pitch also includes a second major argument stating that unlike other similar products, Flash protects batteries and ensures a longer life duration (Indiegogo, 2020) The use of such an argument in the second part of the pitch is to answer the questions of those who might be skeptical regarding the consequences of such a powerful powerbank on batteries, in the long run. From a general perspective, this pitch is very convincing because it focuses on the main points that can differentiate the products from others and convince the audience. Project Two: Midea, the Window Air Conditioner Reinvented The pitch of this project immediately attacks the shortcomings and stereotypes associated with air conditioners to emphasize the innovation that the compa ...
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