Conduct an internal and
external environmental analysis for your
Part 1. Create a SWOTT table for your proposed business. Your environmental analysis
should take into account all of the following factors.
Therefore your SWOTT table should include 8 external and 11 internal
forces. Think of something for all of them....even Global. You may not
intent for your business to go global...but I bet there are some global forces
that may need to be aware of.
External forces and trends considerations: (Opportunities and
Threats and Trends)
·Legal and regulatory
oInternal forces and trends considerations: (Strengths and
·Processes and systems
Part 2. Write a 1,400- to 1,750-word synopsis a synopsis in which you analyze at least 7 of the forces and trends list below. identify the forces and trends that
are strengths, weaknesses, opportunities, threats, and trends. Be sure to
identify your trend as an opportunity or threat. Your analysis must include the
oInclude economic as well as legal and regulatory forces and
oCritique how well the organization adapts to change.
oAnalyze the supply chain operations of the organization.
oIdentify issues and/or opportunities:
·Identify the major
issues and/or opportunities that the company faces based on your analysis
***** The words in your SWOTT table do NOT
count toward the total word count.
Format your paper
according to APA guidelines.
*** TIP - Keep in mind that
Strengths and Weaknesses are internal forces
Threats, and Trends are external forces
. Consider how these affect
YOUR company that you are creating for this class. I recommend that you create
a table within your document (not a separate
I will send the example of a SWOTT table that was provided. The cells that are highlighted
with color are the ones you should complete for that specific factor (S&W =
internal OTT = external). Feel free to use this as your table...or create your
own if you would prefer.
Be sure to carefully read all the requirements for this assignment...there are
a few that are often missed.